Wednesday 30 November 2011

Breaking News - Channel 4 sales strategist Mike Parker to leave after 20 years

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Mike Parker leaves Channel 4 after 20 years
Channel 4 sales strategist Mike Parker to leave after 20 years
Maisie McCabe, 30 November 2011

Mike Parker, head of strategic sales and commercial marketing at Channel 4...

  
 
 
 
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Media PM - Sandals awards the7stars media account, Adobe acquires Efficient Frontier, Jazz FM, Longchamp, Bloomberg Businessweek

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Media PM Bulletin
 
 
 
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Sandals: holiday company hands its ts media business to the7stars
Sandals appoints the7stars to £3.5m media account
Mark Banham, 30 November 2011

Sandals, the luxury Caribbean holiday company, has appointed independent media agency the7stars...

  
Adobe: acquires Efficient Frontier for an undisclosed sum
Adobe swoops on Efficient Frontier
Daniel Farey-Jones, 30 November 2011

Adobe has agreed to acquire Efficient Frontier, the digital ad-buying and optimisation...

  
Jazz FM: Volvo to sponsor station's daily snow bulletins
Volvo to sponsor Jazz FM snow bulletins
Maisie McCabe, 30 November 2011

Volvo has signed a four-month deal to sponsor Jazz FM's daily snow...

  
Longchamp Paris: online drama promotes luxury bag brand's latest collection
Longchamp promotes latest collection with online drama
Loulla-Mae Eleftheriou-Smith, 30 November 2011

Longchamp Paris, the luxury bag brand, has today (30 November) launched an...

  
Bloomberg Businessweek: readies outdoor activity
Bloomberg Businessweek puts mag's 'personality' in the spotlight
Maisie McCabe, 30 November 2011

Bloomberg Businessweek is to launch a four-week outdoor brand advertising campaign to...

  
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Starcom MediaVest and Mindshare battle for £230m global Heineken account
Gemma Charles, 30 November 2011
Kinetic appoints Andy Jonesco as EMEA chief
Maisie McCabe, 29 November 2011
Rachael Stilwell appointed group publishing director at Seven
Jeremy King, 30 November 2011
We7 targets mainstream radio with debut TV campaign
Sarah Shearman, 30 November 2011
M&S rapped over 'irresponsible' lingerie bus ad
Sarah Shearman, 30 November 2011
 
 
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