Marketing Daily - Facebook moves to update guidelines in face of advertiser backlash; plus Confused.com and Thomas Cook

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Marketing Daily Bulletin , 29th May 2013

Facebook moves to update guidelines in face of advertiser backlash   Confused.com overhauls brand in search of 'expert' positioning   Thomas Cook launches year-long TV push focused on multi-channel offer   Xbox One to use camera sensors to reward viewers who watch ads   Why the natural next step in mobile is wearable   Can Sky continue its reign as undisputed champ of UK sports broadcasting?   Understanding Britain's upmarket ethical consumers   EasyJet's Peter Duffy on rebooting the airline   Top ten ads of the week   The key to growing brand value lies as much in consumers' hearts as their wallets   JOBS BOARD senior sponsorship manager (1 year contract) > ICONIC UK BRAND > MUSIC , collectivoUp to £48k plus great co. bens , Central London   Category Manager , PearsonCompetitive salary & performance related bonus & benefits , Central London   Global Product Manager , Evans Taylorc£50k - c£60k p.a. plus car, bonus and benefits , North East of England or Central London   Retail Marketing Manager - Maternity Cover , Tottenham Hotspur Football ClubUp to £35,000 pro-rata , Tottenham and Enfield   Brand Manager , Radisson Blu Edwardian, LondonCompetitive , South Kensington, London

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