Thursday 20 June 2013

Campaign Daily Fix - Cannes Lions 2013, L'Oreal, Atomic London, Bentley, Coca-Cola

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Latest News

L'Oréal reviews £135m UK and Ireland media
by Maisie McCabe,
20 June 2013, 08:00AM
L'Oréal reviews £135m UK and Ireland media
L'Oréal has called a review of its £135 million UK and Ireland media account, currently held by ZenithOptimedia.
CANNES 2013: A smattering of golds, but no Grand Prix yet for UK shops
by James Swift,
20 June 2013, 08:00AM
CANNES 2013: A smattering of golds, but no Grand Prix yet for UK shops
Another year, another record smashed at Cannes, with entry numbers rising 4 per cent to 35,765.
Atomic London lands £5m Bentley account
by Jeremy Lee,
20 June 2013, 08:00AM
Atomic London lands £5m Bentley account
Atomic London has picked up the estimated £5 million Bentley advertising account after a competitive pitch.
Coca-Cola calls pitch for Euro digital CRM
by Maisie McCabe,
20 June 2013, 08:00AM
Coca-Cola calls pitch for Euro digital CRM
Coca-Cola is speaking to a number of direct marketing shops ahead of a review to find an agency to handle a digital CRM brief across Northern Europe.
Govt sets aside £237m for comms in 2013/14
by James Swift,
20 June 2013, 08:00AM
Govt sets aside £237m for comms in 2013/14
The Government has budgeted £237 million for communications in 2013/14, according to a report published today, down 16.8 per cent from last year.
Research finds social media boosts brands for sports fans
by Maisie McCabe,
20 June 2013, 08:00AM
Research finds social media boosts brands for sports fans
Fans who engage with sports on social media are more likely to have positive feelings towards brands and sponsors, according to new research by the online sports media company Perform.
'Dumb Ways to Die': the story behind a global marketing phenomenon
by Alex Brownsell,
20 June 2013, 12:25PM
'Dumb Ways to Die': the story behind a global marketing phenomenon
Marketing spoke to Chloe Alsop, marketing manager at Metro Trains in Melbourne, Australia, about the runaway success of its "Dumb Ways to Die" viral campaign.
CANNES 2013: Campaign beach party video
by Magda Ibrahim,
20 June 2013, 11:17AM
CANNES 2013: Campaign beach party video
Watch exclusive video from Campaign's beach party at Cannes 2013.
CANNES 2013: Live@Cannes Wednesday roundup
by Louise Ridley,
20 June 2013, 12:43PM
CANNES 2013: Live@Cannes Wednesday roundup
On the fourth day of Cannes, we spotted more celebs than ever, queued to see Unilever and revealed an agency's new managing director.

Latest Work

Halfords "Tour de Britain" by Mother
19 June 2013, 09:00PM
Halfords
MSN and Internet Explorer "#BanterScrum" by Beattie McGuinness Bungay
20 June 2013, 10:23AM
MSN and Internet Explorer
Shelter "house of their own" by Leagas Delaney
20 June 2013, 08:06AM
Shelter
Evans Cycles "Hoy Bikes" by Antidote
19 June 2013, 05:16PM
Evans Cycles

Also in the News

'Mildly sexual' Spearmint Rhino outdoor ad cleared
by Simon Nias, 20 June 2013, 09:38AM
Dove Sketches marks future of creativity, says Unilever's Keith Weed
by Magda Ibrahim, 20 June 2013, 10:45AM
Global adspend growth revised
by Jeremy Lee, 20 June 2013, 08:00AM
PPA Awards 2013: Wired and Haymarket Network among the winners
by Simon Nias, 20 June 2013, 12:17PM
Blogs
Louise Ridley Ian Priest: launching the Adaptathons at Cannes
Louise Ridley, 20 June 2013, 9:06AM
Test User Your brand doesn’t speak to me â€" Anjali Ramachandran, PHD UK
Test User, 18 June 2013, 10:06AM
Dave Trott WHO’S GETTING SCREWED?
Dave Trott, 18 June 2013, 8:06AM
Mike Nicholson Cannes Virgin seeks founding client â€" Monday.
Mike Nicholson, 18 June 2013, 5:06AM
Lol and Nat D & AD and the Yellow Haired Trophies
Lol and Nat, 17 June 2013, 12:06PM
Jonathan Akwue A Wish for Cannes â€" A More Creative Future
Jonathan Akwue, 17 June 2013, 11:06AM
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