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Saturday, 12 April 2014
Dispatches - The 10 biggest stories on Marketing over the past seven days
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Marketing Daily Bulletin , 12th April 2014
Top 100 UK advertisers: BSkyB increases lead as P&G, BT and Unilever reduce adspend
Tesco boss Philip Clarke backs CMO Matt Atkinson's 'enormous contribution' to brand
Diageo signs up David Beckham for Haig Club whisky launch
Asda runs 'something to tweet about' campaign starring cute Easter chick
Wonga faces social media storm after forcing Twitter to remove satirical material
AA, Post Office and Boots named UK's most trusted brands
Mountain Dew bottle-top helps Colombian skaters tighten their nuts
First Direct chief and Metro Bank founder to launch digitally-led national bank
Betfair borrows from Tinder to match horses with punters
Mobile adspend doubles to break £1bn barrier, says IAB report
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