Marketing Daily - Why the clock is ticking for brands eyeing the selfie phenomenon. Plus Tesco, First Direct and Wonga

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Marketing Daily Bulletin , 09th April 2014

Selfie-centred marketing: why the clock is ticking for brands eyeing the #selfie phenomenon   Tesco chief marketing officer Matt Atkinson's position under threat, claim reports   Adidas, HP, Windows trial new-look Twitter profile pages   First Direct chief and Metro Bank founder to launch digitally-led national bank   Top 10 ads of the week: Virgin Media broadband ad too fast for baby meerkat   Why coherence is key to Apple, Google and Amazon's success   The rise of social spells the death of one-to-one loyalty   O2 erects giant blank canvas that transforms into the Milky Way at night   MAC Cosmetics' social media strategy triumphs over L'Oreal, Benefit and Chanel   Viber plans marketing push with hire of CMO Mark Hardy   Wonga censured by ASA over ad that implied consumers should disregard interest rates   Sainsbury's, BT, Heineken lead Marketing Society Awards for Excellence 2014 shortlist         Culture secretary Maria Miller resigns       JOBS BOARD SENIOR DESIGNER (Events & Experiential) , SixTwoFiveOn Application , London and South East   Creative Director , The Marketing PracticeUp to £120k dependant on experience , East Hendred, near to Didcot in Oxfordshire   Global Research Director , Ball & Hoolahan£85,000 per annum , London   Content Writer , AF Selection£25,000 , South Manchester   Head of Marketing , Ball & Hoolahan£60,000 + Car/Car Allowance , London

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