Marketing Daily - McDonald's global marketing boss on creativity, the Qatar row and reaching millennials + Yo app and Old Spice

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Marketing Daily Bulletin , 19th June 2014

McDonald's global marketing boss on creativity, the Qatar row and reaching millennials Yo app that took eight hours to make eyes Starbucks tie-up after $1m investment Amazon unveils Fire phone after months of speculation and leaks Jared Leto: 'Advertising can't save your brand, you can't resuscitate yak turd' Terry Crews digs for 'Braziiiiiiiiiiiiiiiil' as World Cup gets underway Watch: Satirist takes on Sir Martin Sorrell and joins Kanye West's entourage Sheryl Sandberg on equality, bossy girls and Mark Zuckerberg's 30th 'Periods don't have glitter in them' Hello Flo girl hears after mortifying First Moon party Virgin Trains wins West Coast with promises of super fast Wi-Fi and £430m bid Top 10 ads of the week: Kevin Bacon and EE ride recall rollercoaster JOBS BOARD Planning Director - *final call for applications* , The Great & The Good£70000 - £80000 per annum , London (Central), London (Greater) Global Marketing Manager , Ball & Hoolahan£75,000 + Car/Car Allowance , London (Central), London (Greater) / London (South), London (Greater) Senior Relationship Marketing Executive , Carnival UKCompetitive plus benefits , Southampton, Hampshire Communication Manager (DM Specialist) , National Schools PartnershipUp to £28,000.00 dependent on experience plus great company benefits , London (South), London (Greater) / London (West), London (Greater) Mid-Senior Project Manager , Blue Skies Marketing Recruitment£240 - £270 per day , London (Greater)

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