Dispatches - The biggest stories on Marketing in the last seven days

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Dispatches , 31st January 2015

Record sales of Apple's iPhone drive biggest-ever quarterly profit in corporate history Unilever: we're not used to a start-up mentality McDonald's boss Don Thompson replaced by brand chief and Brit Steve Easterbrook P&G tightens screw on marketing spend as sales fall Snapchat's Discover offers news, entertainment and 'gorgeous' ads Argos to open digital stores within Sainsbury's There will be no return to 'the good old days', says Lloyds marketing chief Keith Weed: marketing industry needs to achieve 100% hit rate with digital ads Peter Bazalgette: the creative industry needs to work together on diversity Reebok eyes comeback with 'Be more human' brand push David Beckham does 'not have strong appeal to children', says ASA JOBS BOARD BTL AGENCY ACCOUNT HANDLERS - integrated, shopper, sales promotion, retail, digital , Judi Patton£22K-£55K , London (Central), London (Greater) / London (East), London (Greater) / London (North), London (Gr... SENIOR ADVERTISING MANAGER (MATERNITY COVER) , notonthehighstreet.comCompetitive , Richmond Corporate Senior Executive - Volunteer Fundraising (Home Based) , Cancer Research UK£25000 - £29000 per annum + Car + Excellent benefits , Nationwide Corporate Executive - Volunteer Fundraising (Home Based) , Cancer Research UK£20000 - £24000 per annum + Car + Excellent benefits , Nationwide ACCOUNT DIRECTORS - Integrated/ATL/TTL/BTL/SP/Shopper/Retail - London - up to £50k , Judi Patton£40k-£50k plus excellent benefits , London (Central), London (Greater)

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