Why political advertising doesn't work anymore + Coca-Cola, Hailo & Richard Branson

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Marketing Daily , 30th March 2015

General election 2015: the fear agenda Missing millions: what a politically disengaged female society means for brands Why political advertising doesn't work anymore Rachel Barnes: the time is now to celebrate digital mavericks Five story-telling tips from Coca-Cola's top European marketer The future of power: how technology will influence authority Labour takes full-page FT ad to slam Tory 'Brexit' plans Richard Branson turns dragon with £1m 'Pitch to Rich' competition Clarks rolls out Whatsapp campaign in bid to align brand with 'subculture' Hailo protests 'faceless' driverless cars by projecting cabbies onto London landmarks Watch: 'always chase status, not salary' JOBS BOARD Brand Strategist , Girl Hub.Competitive , Africa (Kigali, Rwanda) CRM and Direct Mail Manager , Salt£60000 - £65000 per annum , City of London Senior Client Manager , Stopgap£55000 per annum + pro rata - 2-3 months , London Freelance Artworkers , Blue Skies Marketing Recruitment£20 - £22 per hour , Milton Keynes Media Manager | Global brewing company , Elizabeth Norman International£40000 - £50000 per annum + Bonus , Bedfordshire

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