Rugby World Cup: MasterCard's five lessons in sponsoring a major sporting event + HSBC, Persil & Ashley Madison

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Marketing Daily , 21st July 2015

Rugby World Cup: MasterCard's five lessons in sponsoring a major sporting event I can't have a traditional marketing department, says HSBC's Amanda Rendle O2 and Take That drum up support for England Rugby ahead of World Cup Ashley Madison hack: life is short, stop trusting computers Why the Ashley Madison hack has done amazing things for the brand How Jawbone's designer created the new Hive thermostat Why brands should use content to arm consumers with health information Persil recruits eight-year-old break-dancer for new ad spot Breakfast Briefing: Drone delivers to clinic, Ben Sherman sold, programmatic at $10bn Countdown to New Thinking: final awards call for 24 July deadline JOBS BOARD Senior Mobile Marketing Manager-Leading Online Business , Salt£300 - £350 per day , City of London Content Publishing Assistant , BMS£20000 - £23000 per annum + Excellent company benefits , London Planner , air recruitmentUp to £55K (dependent on experience) plus benefits and bonuses , London (Central), London (Greater) Marketing Manager , Screwfix£25k - 28k per year , Yeovil Account Director - Brand Communications Agency , ADLIBup to c.£45k , Bristol

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