McDonald's CMO on catering to millennials post 'pink slime' + Unilever, Ikea & Sky Sports

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Marketing Daily , 25th September 2015

McDonald's CMO on catering to millennials post 'pink slime' Will the VW scandal harm the 'Made in Germany' label? Unilever and Bill Clinton join forces in £10m water and sanitation project The great digital ad swindle From IKEA to Airbnb: the five best brand ad parodies How Sky Sports used personalised storytelling to show off its Premier League heritage 'The best ads are spiky and poke you in the eye': Watch ECDs name their favourite ads The public reacts: queuing for Apple's new iPhone 6s The Millennium Development Goals have been shaped by digital 'activism flash mobs' Beats by Dre scores a viral hit with England rugby captain Chris Robshaw Breakfast Briefing: UK probes car emissions, Aldi launches music streaming, Nike profits up How Instagram and consumer-generated photos are transforming marketing and the way we shop Presented by OLAPIC   JOBS BOARD Head of Marketing and Communications (mat cover) , fusion-lifestyle25 days holiday, private medical, gym , London Digital Strategist - GLOBAL Agency , Digital Gurus£40000 - £55000 Per Annum + benefits , London Junior Account Manager for Branding, Experiential agency , Gabriele Skelton£22000 - £25000 per annum , London Digital Marketing Manager , Mortimer Spinks£40000 - £45000 per annum + +Excellent Benefits , London Biddable Executive , Dot-Gap£19k , London (Central)

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