Sunday Supplement - Taking an in-depth look at the biggest issues in marketing

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Marketing Sunday Supplement , 29th November 2015

Aldi's spoof of John Lewis is enough of a world away to use the new parody law The future of marketing is AI, telepathy and psychological layers The five rules of successful client-agency relationships Watch: the public reaction to Black Friday takes a more relaxed turn this year Posting without purpose: why it's time content marketers questioned 'always on' Black Friday's shop-ocalypse has arrived but what's the long term benefit for brands? Tinder, Black Friday and the bulletproof power of platforms Five ways mass-appeal brands like McDonald's and Starbucks can borrow from luxury Tinder users care little about the CEO's faux pas but he must 'grow up' to avoid a left swipe Fighting back from a hack: how marketers can clean up the IT department's mess JOBS BOARD Project Manager/Senior Project Manager , Brand RecruitmentNegotiable , Cambridge Data Insights & Research Account Director , Dot-Gap£55k , London (Central) Head of E-Commerce , Brand Recruitment£45000 - £65000 per annum , Cambridge New Business Director - Shopper / Experiential - Superb Agency - 45k - 62k , Fill Recruitment£45k - £62k depending on experience, plus solid benefits! , London (Greater) Account Manager - Brand Planning - International Media Agency , SilverdrumUp to £33,000 + benefits , London (Central), London (Greater)

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