Friends Reunited closes; Gourmet Burger Kitchen says sorry; Justin Bieber stars in Capital Liverpool campaign

View in web browser   |   Add to safe senders Daily News 19th January

Friends Reunited closes, GBK offends veggies, Adidas appoints new CEO and Asda cuts HQ roles 19 January 16, Ben Bold Welcome to Marketing's Breakfast Briefing, a daily shot of news and a recap of the best longer reads and videos.   To have and to hold: the secret to a happy brand marriage 19 January 16, Anne-Cécile Michaud Lichtenstein Anne-Cécile Michaud Lichtenstein, the global chief strategy officer for Havas Media Group, assesses reasons to partner and celebrates those brands enjoying the spoils of a long and happy marriage.   Gourmet Burger Kitchen sorry for 'offensive ads' mocking vegetarians 18 January 16, Omar Oakes Gourmet Burger Kitchen, the restaurant chain, has apologised after sparking a deluge of complaints about its outdoor ad campaign which mocked vegetarians.   Uefa Euro 2016: can it be a winner for brands as well as win back England fans? 19 January 16, Ben Bold After England's inability to win a single game at the 2014 World Cup in Brazil, the term 'England fan' is somewhat problematic - how can supporters reconcile their fanaticism with such abject failure?   Lactalis' Galbani brand sponsors Good Food Channel for 12 months 19 January 16, Omar Oakes Galbani, the Italian cheese brand owned by Lactalis, will sponsor UKTV's Good Food Channel for 12 months.   Capital Liverpool launches with TV ad campaign featuring Justin Bieber 18 January 16, Gurjit Degun Capital Liverpool, the Global radio station, is launching an ad campaign featuring Justin Bieber, Little Mix, Coldplay's Chris Martin, Jason Derulo and Ariana Grande.   Diesel creates emoji for Pornhub and Grindr campaign 18 January 16, Ben Bold Diesel has created a customised emoji alphabet for a risqué campaign running on porn site Pornhub and gay social network Grindr to promote its spring/summer 2016 collection.   Colonel Sanders borrows from Nashville for new hot chicken dish 19 January 16, Douglas Quenqua Two new ads starring Norm Macdonald tell how founder "created" the recipe   New technology makes TV viewing and advertising better than ever 19 January 16, John Litster TV is winning more consistent recognition for being a high performance creative industry, says the managing director of Sky Media.   Top media planner Karl Guard of ZenithOptimedia dies 18 January 16, Gideon Spanier Karl Guard, one of the British ad industry's most respected media planners, has died suddenly.   HomeAway takes aim at Airbnb in new global ad 18 January 16, Maisie McCabe HomeAway is taking the fight to Airbnb in a new global campaign encouraging people to book whole houses for their holidays.   Diageo's Ciroc channels Zoolander's 'Blue Steel' pose for limited edition bottle 18 January 16, Ben Bold Diageo premium vodka Cîroc has sought inspiration from the catwalk with a limited edition 'Derek Zoolander Blue Steel' bottle designed in collaboration with fashion photographer Mario Testino.   Native advertising reimagined: Revcontent and ContentClick join forces Presented by Revcontent Native and content recommendation network Revcontent has joined forces with European counterpart ContentClick in a bid to "reimagine native advertising"                 Digital Marketing Manager   £35000 - £40000 per annum Purple Consultancy, London   Senior Account Director   £65000 - £70000 per annum Purple Consultancy, London   Senior Account Manager   £36000 - £42000 per annum Purple Consultancy, London   Marketing Manager   competitive + benefits EE, London   Senior Creative Strategist   £70 - £80K + benefits Rare Selection, London (Central), London (Greater)               See all jobs

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