The millennial dilemma: generation, mindset or irrelevance? + Amazon Fashion, Burger King & Sheryl Sandberg

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Marketing Daily , 29th February 2016

The millennial dilemma: generation, mindset or irrelevance? Will Amazon's own-brand labels revolutionise its fashion business? Are you a millennial? Or a geriatric mum? Time to ditch the bullsh*t demographics Branding self- development: purpose gets personal Motherhood, interrupted: brands must be sensitive to the stresses of digital parenting Women are calling out for more on-screen female role models, research finds Plan UK's #LearnWithoutFear shows sexual harassment of girls in schools Burger King thanks McDonald's for 'being everywhere' in revenge ad Ariel ad goes viral after winning praise from Sheryl Sandberg It's not all about millennials or Generation Z, people Co-Op Bank kicks off new campaign with guerilla gardener ad Levi's will hand out discounts to customers who recycle clothes Let Marketing, EE, British Gas and IBM solve your customer insight quandries at Big Questions Live - Tuesday 3pm   Presented by MARKETING & IBM JOBS BOARD General Manager - Qual Fieldwork Agency , Hasson Associates£38,000 - £40,000 + Performance Related Bonus + Share of the Business , Bracknell, Berkshire Junior Digital Project Executive - Digital Agency - Bracknell , Guru Careers£22000 - £25000 Per Annum (DOE) , Berkshire Associate Director/ Director , Hasson Associates£45,000 - £60,000 per annum , London (Greater) Account Manager , The Great & The Good£30000 - £36000 per annum , West End VISUAL MERCHANDISING COORDINATOR - 6 MONTH FTC , Vitamin T£35K pro rata , London (Central), London (Greater)

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