The five biggest challenges for marketers in 2016 + Sky, Facebook & Carlsberg

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Marketing Daily , 24th March 2016

The five biggest challenges for marketers in 2016 Ad-blocking is 'great', says Hailo marketer Gary Bramall Sky and Facebook heads talk 'evolving' content and marketing partnership Carlsberg's Shoreditch chocolate bar aims to take the lager beyond football fans Traditional customer journey has been 'blown up', says Philips global marketing chief Sky promotes chief marketer to UK and Ireland chief executive Camelot signs sponsor deal for Britain's Got Talent EE teaches kids how to code by inviting them to create Wembley Arch light show Unilever's Surf sends up perfume ads in spoof spot Stella Artois injects hyperbole and imagination into a quirky history lesson Peroni marketer steps up to run Meantime ahead of Italian lager's sale Microsoft launches AI chatbot that talks like a Millennial...and more Haymarket Media Group invests in broader Campaign brand for new breed of marketer Pure TV brilliance from Virgin Active: the Thinkboxes Awards for TV ad creativity Presented by CAMPAIGN, MARKETING & THINKBOX JOBS BOARD Communications Manager - Care / Charity , CHM£38,000 per annum , London SW1 Senior Marketing Executive , Stopgap£35000 per annum + 3 Months , London Graphic Designer , Stopgap£30000 per annum , London Senior Creative , Major Players£60000 - £65000 per annum , City of London Experiential Account Executive , Stopgap£24000 per annum + 4 months , London

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