Online ad viewability 'at highest level in 18 months'; Labour bans McDonald's stand from annual conference; Bauer Media expands targeted in-stream audio ads beyond Absolute Radio

View in web browser   |   Add to safe senders Daily News 18th April

Online ad viewability 'at highest level in 18 months' 18 April 16, Omar Oakes Online ad viewability in the UK has increased to its highest level in 18 months, according to new figures from the Internet Advertising Bureau.   Labour bans £30,000 McDonald's stand from its annual conference...and more 18 April 16, Shona Ghosh Welcome to Marketing's early morning roundup, a daily shot of news and a recap of the best longer reads and videos.   Bauer Media expands targeted in-stream audio ads beyond Absolute Radio 18 April 16, Maisie McCabe Bauer Media is expanding its targeted in-stream audio ads to its Kiss, Kerrang!, Planet Rock and Heat Radio stations.   Ad Week Europe's CEO hopes new venue will take event to next level 18 April 16, Claire Beale Advertising Week Europe kicks off this week with a new venue in London's Picturehouse Central and four days of seminars featuring agency chiefs and marketing leaders.   Creativity is the building block of education, says CP&B's Pinder 18 April 16, Richard Pinder Richard Pinder, the UK and international chief executive at Crispin Porter & Bogusky, on how agencies can lead the fight to champion creativity beyond the confines of the advertising industry.   Npower awards creative account to FCB Inferno 15 April 16, Omar Oakes Npower has appointed FCB Inferno as its creative agency following a competitive pitch.   Enter Media Week 30 under 30 here 15 April 16, Are you one of the industry's rising stars? Here's your chance to prove it – enter the Media Week 30 under 30   Campaign Viral Chart: Taylor Swift's treadmill mishap retains top spot 15 April 16, Omar Oakes Taylor Swift's calamity with exercise equipment for Apple remains the most shared ad of the week, with over 300 shares.   Clinton and Trump: The brand war between old and new 15 April 16, William Landell Mills and Audrey Looker Voting isn't comparable to choosing a can of soup, but what do Clinton and Trump's successes tell us about marketing to Americans? ask TNS research director William Landell Mills and vice-president Audrey... read more   Which firms have the best reputation among the UK public, and which are falling from grace? 15 April 16, John Harrington Lego, IKEA and BMW Group are the firms with the best reputation among UK consumers, says new research that finds UK companies are increasingly falling behind their foreign counterparts in terms of reputation... read more   "When there were fewer channels, you needed to know less" Karen Blackett Presented by Campaign & The Trade Desk MediaCom UK chairwoman, Karen Blackett, kicks off the relay of a new chain reaction series – where the industry's biggest boundary pushers interview each other.                 Senior Technical AM (ad ops/AM)   Salary approx £40k + 20% comms MediaMigo Recruitment Limited., London (Central), London (Greater)   Senior Brand Manager   £42,000 - £52,000 pa Agriculture and Horticulture Development Board, Home-working or preferably Kenilworth HQ   Strategy Consultant   £40 - £60K base, total comp 50 - 75K, plus excellent benefits Rare Selection, Central London   Planner - Client Side - Entertainment   £35 - £45K + Benefits Rare Selection, London (Central), London (Greater)   Strategist   £50000 + benefits Rare Selection, London (Central), London (Greater)               See all jobs

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