Thursday 15 July 2010

Breaking news from Brand Republic - Levi's, Ryanair, Government ad ban, NMA, Argos

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BBH calls time on Levi's
BBH calls time on Levi's
by Anne Cassidy
14 July 2010, 06:20PM
Bartle Bogle Hegarty has resigned the Levi's ad account, bringing an end to a 28-year relationship that has spawned some of the most celebrated advertising of all time.
Ryanair apologises to Stelios and easyJet in print ads
Ryanair apologises to Stelios and easyJet in print ads
by John Reynolds
15 July 2010, 09:16AM
Ryanair has taken out prominent ads in today's Daily Telegraph and Guardian apologising for a previous ad which referred to easyJet founder Stelios Haji-Ioannou as "easyJet's - Mr Late Again".
'No win, no fee' advertising under threat
'No win, no fee' advertising under threat
by our Parliamentary correspondent
15 July 2010, 08:00AM
A £40m slice of the ad market could become the target of the coalition Government's first ad ban under a plan to water down Britain's health and safety rules.
NMA names 2010's Top 10 most effective newspaper ads
NMA names 2010's Top 10 most effective newspaper ads
by Arif Durrani
15 July 2010, 09:38AM
The Newspaper Marketing Agency has identified the top 10 newspaper ads of the first quarter, ranked for the first time in terms of motivation and involvement metrics.
Argos calls pitch for digital advertising brief
Argos calls pitch for digital advertising brief
by Matt Williams
15 July 2010, 08:00AM
Argos, the UK's largest general goods high-street retailer, has called a pitch to find an agency to boost its online offering. The retailer has appointed the AAR to handle the process.
Reckitt Benckiser reshuffle hands Thomas global role
Reckitt Benckiser reshuffle hands Thomas global role
by John Reynolds
15 July 2010, 08:04AM
Marketing's Power 100 top marketer Phil Thomas has been been promoted to the role of global category director for global surface care following the merger of Reckitt Benckiser's two marketing units.
TBWA lands Carbon Trust ad business
TBWA lands Carbon Trust ad business
by Ian Darby
15 July 2010, 08:00AM
The Carbon Trust, the not-for-profit company that works with businesses to help them reduce their carbon emissions, has appointed TBWA\London group to lead its advertising and media planning.
Moore joins WCRS as strategy director
Moore joins WCRS as strategy director
by Matt Williams
15 July 2010, 08:00AM
WCRS has appointed Jonathan Moore, the former Unilever global brand vice-president, to the new position of chief strategy officer.
Big Issue turns to Upstairs Creative for charity viral
Big Issue turns to Upstairs Creative for charity viral
by Katherine Levy
15 July 2010, 09:45AM
The Big Issue Foundation has commissioned digital agency Upstairs Creative to produce a video to promote a fundraising walk across London for the charity.

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Also in the news
Times paywall is an 'empty world'
by Gordon MacMillan, 14 July 2010, 04:31PM
Radio apps reach a fifth of smartphone users
by Maisie McCabe, 14 July 2010, 04:45PM
Domino's prepares campaign to promote new sandwich menu
by John Reynolds, 14 July 2010, 01:00PM
Adidas appoints Stella McCartney for Olympics
by Joe Thomas, 14 July 2010, 01:20PM
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