Wednesday, 21 July 2010

Marketing Daily - Co-op, Reckitt, Seat, Apple, Pepsi

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Breaking news from Marketing
 
Breaking news from Marketing July 2010
 
Latest News
 
Patrick Allen departs top marketing role at the Co-operative
Joe Thomas,
21 July 2010
 

Patrick Allen, director of marketing at the Co-operative Group, has left to...
Patrick Allen: leaves the Co-operative Group
 
 
Reckitt adds Durex and Scholl to stable for £2.54bn
John Reynolds,
21 July 2010
 

Reckitt Benckiser, the maker of Nurofen and Clearasil, is to buy Durex...
SSL: Reckitt Benckiser to acquire the Durex condoms maker for £2.54bn
 
 
Seat to air Sex Drive online reality show
Alex Brownsell,
21 July 2010
 

Volkswagen-owned car marque Seat is launching a new online reality show to...
Seat Sex Drive: Emma Willis and Vicki Butler-Henderson back the women's team
 
 
Apple profits up 77% following new launches
Joe Thomas,
21 July 2010
 

Apple has reported record revenue of $15.7bn for its fiscal 2010 third...
Apple iPad: 3.27 million sold in latest quarter
 
 
Pepsi's BP oil spill activity praised by CSR experts
Joe Thomas,
21 July 2010
 

Pepsi's corporate social responsibility (CSR) activity surrounding the BP oil leak in...
Pepsi: invites consumers to suggest ways to help the Gulf
 
 
Helen Edwards on Branding: Brands need the odd ad lib
Helen Edwards,
21 July 2010
 

A focus on scripted service can create staff tensions, to the detriment...
Helen Edwards on Branding: Brands need the odd ad lib
 
 
Jeremy Lee on Media: 'Dirty Des' might clean up
Jeremy Lee,
20 July 2010
 

The owner of OK!'s bid for Five demonstrates how his ambitions remain...
Jeremy Lee on Media: 'Dirty Des' might clean up
 
 
 
Also in the News
 
Ryanair profits suffer due to volcanic ash cloud
Alex Brownsell,
20 July 2010
 
Bloggers force Mac to apologise over product launch
Nicola Clark,
19 July 2010
 
Bulmers launches Awake Your Summerside tour
Sarah Shearman,
19 July 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
WE'VE NEVER SEEN SUCH CHANGES BEFORE
Dave Trott
 

People are always asking me where advertising is headed. Well, there are big changes happening in advertising right now. We’ve...
 
 
RIP Piers Morgan you legend
Jeremy Lee
 

OK so he's not actually dead but given that he's spending so much time in the States, it seems that...
 
 
Desmond's Five talks are good news
Ian Darby
 

Weekend reports support the gossip doing the rounds at the end of last week: that Richard Desmond's is the only...
 
 
Are traditional marketers ignoring online?
Jack Wallington
 

In answer to my own question, no. It’s fairly patronising to think traditional marketers don’t get or don’t want to...
 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week
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c£50k dep on exp, Central London
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£40000-£43000, Central London
Search More Jobs
 
 
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