The Wall > Selfless selfies, Digital banking, Retail tech

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Selfless selfies: Millennials and social responsibility Claudia Bhugra-Schmid 31 October 2014, 1:15PM The summer of 2014 was dominated by the craze for 'selfless selfies'. It can't have escaped anyone with a Facebook feed (over 1.2 billion): #nomakeupselfie, #icebucketchallenge. They have overwhelmed social media, their online omnipresence reflecting their viral success. For banks, going digital isn't enough Wolf Allisat 31 October 2014, 12:44PM This week Lloyds announced that it would be cutting 9,000 jobs and closing 200 branches after predicting that visits to its branches will halve over the next three years. Instead of investing in bricks and mortar stores the bank promises that its customers will benefit from an increase in digital services - but what does this mean in terms of consumer experience? Industry reaction: Twitter and Facebook Q3 results The Wall 31 October 2014, 11:10AM In a week that saw Facebook and Twitter announce their Q3 financial results, we ask four industry experts to give us their bite-sized takes on the figures. Justin Cooke, UK chief executive Possible Science fiction may be retail reality - but why is it still missing the mark? Sebastian Dreyfus 31 October 2014, 9:53AM Science fiction has helped influence what we develop and how use technology in our society. As we look back at our favourite sci-fi movies, one common thread is the way that new technology is meant to change and enhance the experiences of those that interact with it. Latest jobs Marketing Manager Recruiter VMA Group Salary £55,000 + bonuses + benefits Location London (Central), London (Greater) Senior Account Manager - Loyalty Recruiter Blue Skies Marketing Recruitment Salary £34000 - £37000 per annum, Benefits: Excellent benefits package Location London Digital Project Manager Recruiter Kingsgate Recruitment Salary to £35,000 - £40,000 Location Waterloo Station, London (Greater) Online Marketing Manager Recruiter Stopgap Salary £36000 per annum Location London Marketing, Events and Media Manager Recruiter VMA Group Salary £35,000-£40,000 Location London (Central), London (Greater) Social Media Manager Recruiter Kingsgate Recruitment Salary to £40,000 + Excellent Benefits Location Putney Heath Roehampton, London (Greater) Latest news from Brand Republic Halloween 2014: from Oreo to Ikea, a round-up of brands tapping into the supernatural by Ben Bold, 31 October 2014, 11:15AM Spotify launches first UK TV campaign by Shona Ghosh, 31 October 2014, 10:01AM Viral review: The potty-mouthed princesses sweary feminism film is bang on trend (NSFW) by Unruly, 31 October 2014, 10:00AM What is Twitter Fabric and how will it affect marketers? by Itay Godot, 31 October 2014, 09:00AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders

Spooky Viral Chart: World's most-shared Halloween ads, WPP, Pitch Horror stories, Pepsi Max, Honda, Johnnie Walker, Spotify

 

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Spooky Viral Chart: World's most-shared Halloween ads by Sara Kimberley, 31 October 2014, 08:39AM To mark today's spooky occasion, Campaign thought we would treat - not trick - you to the world's most-shared Halloween ads. WPP posts 3 per cent rise in third-quarter revenue by James Swift, 31 October 2014, 11:07AM WPP's third-quarter revenues rose 3.1 per cent to £2.8 billion, according to the company's trading report. Pitch Horror Stories by James Swift, 30 October 2014, 05:18PM Ad folk share their stories of pitch woe. Pepsi Max pranks cinemagoers for Halloween by Sara Kimberley, 31 October 2014, 10:26AM Pepsi Max has released an online film to coincide with Halloween that pranks cinemagoers. Bottle it up or burn out by Matt Follows, 31 October 2014, 11:25AM The performance psychologist Matt Follows asks why advertising no longer nurtures its creative misfits. A&E/DDB's Carter and Harrison reflect on winning IPA Effectiveness Grand Prix by Sarah Carter and Toby Harrison, 31 October 2014, 08:30AM Sarah Carter and Toby Harrison, strategy director and planning partner respectively at Adam & Eve/DDB, reflect on a Grand Prix-winning night at the IPA Effectiveness Awards on Monday. Banner ads at 20: why banners are advertising haiku by Chris Jefford, 31 October 2014, 09:42AM Chris Jefford, the founder and strategy director at Hometown, reflects on the future of the banner ad, which turned 20 this week. Honda launches new Civic with interactive YouTube campaign by James Swift, 31 October 2014, 12:13AM Honda has released an interactive film on YouTube that lets viewers switch between stories about a suburban school run and an art heist to promote the new Civic Type R model, which will be on sale in 2015. Channel 4 expands interactive ads to mobile by Maisie McCabe, 30 October 2014, 04:43PM Channel 4 has expanded its interactive ad formats to tablet and mobile devices. Watch: New Johnnie Walker global ad by Sara Kimberley, 30 October 2014, 03:22PM Johnnie Walker has launched a global "brand character" campaign to promote four of the brand's luxury whiskies. SodaStream boss says 'sorry' over banned Scarlett Johansson Super Bowl ad by Ben Bold, 31 October 2014, 11:30AM SodaStream's chief executive has said sorry and admitted the company "made a mistake spending millions of dollars on a Super Bowl commercial" that saw brand ambassador Scarlett Johansson say "Sorry Coke and Pepsi". Spotify launches first UK TV campaign by Shona Ghosh, 31 October 2014, 10:01AM Spotify will launch a six-figure TV campaign to run during The X Factor ad breaks, as part of its 'That Song When' activity. Promoted See highlights of the AOL digital upfronts event 31 October 2014, 09:00AM Watch highlights of AOL's Digital Upfronts event, held at BAFTA. ________ Also in the news What is Twitter Fabric and how will it affect marketers? by Itay Godot, 31 October 2014, 09:00AM UK consumers pessimistic despite highest confidence level since 2007, says Nielsen by Ben Bold, 31 October 2014, 09:16AM Majority of consumers think alcohol labelling should state calorie content, claims RSPH by Ben Bold, 31 October 2014, 08:30AM Losing Virginity and finding Redemption: the story of a start-up by Catherine Salway, 31 October 2014, 08:00AM Latest Work Halfords "nothing beats a bike" by Mother 30 October 2014, 11:59AM Halfords is one of the first brands out the gate with its Christmas campaign, with a spot championing bikes as the perfect gift. Mother created the ad, which ends with the line: "Does anything beat a bike?" It broke on TV on 29 October and will air d... Britain's Beer Alliance "there's a beer for that" by SapientNitro 30 October 2014, 08:00AM Britain s Beer Alliance (formerly Let There Be Beer), a group that aims to boost beer sales in the UK and includes companies such as Carlsberg and Heineken, is launching a 10 million integrated campaign. Michael Winterbottom, the director of films s... World's Talking About: Hälloween 30 October 2014, 08:00AM Ikea Singapore and Bartle Bogle Hegarty have come up trumps for Halloween. In a bid to promote its extended hours (11pm, if you happen to be in the area and need some affordable homewares), the retailer has released an online film spoofing the Big Wh... Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.

Media AM - WPP, AOL, Channel 4, Banner ads at 20, Twitter Fabric

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31st October 2014

WPP posts 3 per cent rise in third-quarter revenue WPP's third-quarter revenues rose 3.1 per cent to £2.8 billion, according to the company's trading report. Channel 4 expands interactive ads to mobile Channel 4 has expanded its interactive ad formats to tablet and mobile devices. Banner ads at 20: why banners are advertising haiku Chris Jefford, the founder and strategy director at Hometown, reflects on the future of the banner ad, which turned 20 this week. See highlights of the AOL digital upfronts event Watch highlights of AOL's Digital Upfronts event, held at BAFTA. What is Twitter Fabric and how will it affect marketers? Twitter has traditionally had a strained relationship with external developers, but now the company has launched new tools that brings tweets into third-party apps. That could make marketers' lives easier, writes Itay Godot, vice president of sales and marketing at dmg. UK consumers pessimistic despite highest confidence level since 2007, says Nielsen Consumer confidence is the highest it has been for seven years, according to Nielsen research, but the prevailing mood is still one of pessimism. Facebook: Oculus Rift will be 'meaningful' after 50 million sales Mark Zuckerberg, the chief executive officer of Facebook, has said Oculus Rift will need to sell between 50 million and 100 million units before the company will consider it a fully-fledged business. Microsoft Band steers tech giant into wearables market Microsoft has entered the burgeoning wearables and fitness market with the launch of Microsoft Band, a $199 (£124) wristband that tracks users' exercise and sleep patterns, pays for their coffee and alerts them to emails. Media business rankings 31 October: Havas Media wins Telefónica account. My sensors detect an Internet of Stupid Things I blame Tony Fadell. If the superstar Apple engineer hadn't left to build an Internet of Things business (Fadell being the guy who led the original iPod team and then helped Steve Jobs build something called the iPhone), we wouldn't be in this mess. All I want for Christmas is a mobile masterpiece The creative bar must be raised if mobile is to deliver a truly great campaign this December, Greg Grimmer argues. Hipperson on mission to give Weve a clear direction The interim chief executive of the mobile joint venture isn't afraid to admit the offering needs clarity, David Benady writes. Why the days of Mail Online could well be numbered At the start of the year, I was advised by a senior press leader to "keep my eyes on Northcliffe House" - words that have served me well in 2014. Earning time: the new age of paid and social Active participation in social media resonates across channels, saves you money and will make you relevant. Is creativity more important than media? The battle for supremacy between the creative message and the medium has resumed. David Benady reports. Latest blogs Media Owners take games into their own hands A new generation of gamers is sharing and viewing content in ways that have caught the attention of media owners. But can they harness these trends to grow their businesses? Jason Kingsley OBE, chief executive of games maker Rebellion shares his thoughts. It's time media tapped into the bikegeist From scoops and splashes to commutes and sportives, media is now at the centre of the 'bikegeist', says Newsworks' chief executive, Rufus Olins. Facebook IQ study chimes with IPG Mediabrands report Hanna Chalmers, international research director at IPG Mediabrands' Initiative, finds parallels in the group's global study of 10,000 millennials in 19 markets and the Facebook IQ report, 'The Coming of Age on Screens'. Why the transformation of outdoor is only going to accelerate With change in the air, Shaun Gregory, chief executive of Exterion Media, considers a pending overhaul of under-performing Outdoor Media Centre (OMC) to be a great opportunity. Four takeaways from the IAB Engage Conference Plenty of reason for cheer emanating from IAB Engage, says Paul Lyonette, country manager UK at digital video provider, YuMe. Junior Sales Executive , Ledbury Research OTE £25,000 - £30,000 comprised of salary and commission, Mayfair Account Manager/Senior Account Manager/PLANNER- Outdoor Specialist/Agency , Greene Media Network up to £35,000 (dependant on experience) + Great Bens, London (Greater) / London (Central), London (Greater) / London (East), London (Greater) / London ... News Editor , Haymarket Media Group Dependent on Experience, Teddington (City/Town), London (Greater) Account Director , Carreras Lathane Associates - CLA ca. £60k + excellent bonus potential, London (Central), London (Greater) Sales Manager - Content , Carreras Lathane Associates - CLA £50k-£55k + excellent commission/bonuses, London (Greater)

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