| Latest news | |  | | | | | Maxus has promoted Lindsay Pattison, the UK chief executive and global chief strategy officer, to global chief ex�ecutive, replacing Vikram Sakhuja. | | |  | | | | | McDonald's will launch 14,500 Facebook pages by the end of the year, in an effort to get every US restaurant connected to customers via social media. | | |  | | | | | John Lewis has signed a deal with Channel 4 to incor�porate the reality TV show Gogglebox into this year's Christmas campaign. | | | |  | | | | | Will.i.am has entered the wearable tech market with Puls, a chunky wristband with 3G connectivity and the ability to make calls without a phone. | | |  | | | | | Fallon London has appointed Nick Bell, formerly of DDB and Leo Burnett, as its executive creative director. | | |  | | | | | Liberty Global, the owner of Virgin Media, has awarded its �150 million European media planning and buying account to Omnicom Media Group after a pitch. | | |  | | | | | Marketing budgets continued to rise in the third quarter of 2014, marking two years of continuous growth, according to the latest IPA Bellwether Report. | | |  | | | | | Top Shop/Twitter and the charity Women's Aid were today named overall winners of Ocean's Art of Outdoor Digital Competition, which celebrates pushing the creative boundaries in digital out-of-home advertising. | | |  | | | | | The supermarket is gearing up for Christmas by asking the public and its staff to lend their voices to its seasonal advertising campaign. | | |  | | | | | Bakers, the pet-food brand owned by Nestlé, has appointed Ogilvy Group to a digital and content brief after a pitch. | | |  | | | | | Brands will only be able to share content on the app with followers, but potential reach is enormous, asks David Benady. | | | | | | | Latest jobs | | | | | |  | | From the blogs  | | | | | | | | | | | |
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