Monday, 13 October 2014

Breaking news from Brand Republic - Snapchat, Ashton Kutcher, Outdoor Media Centre, Old Street EC1, Hudl2

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Snapchat hackers publish thousands of deleted pictures
Snapchat hackers publish thousands of deleted pictures
by Sara Spary
13 October 2014, 09:18AM
Snapchat has fallen victim to a hack attack that has resulted in hundreds of thousands of deleted user files being leaked online, although the site is blaming third-party apps for the leak.
Ashton Kutcher milks a goat in global Lenovo campaign
Ashton Kutcher milks a goat in global Lenovo campaign
by Maisie McCabe
10 October 2014, 03:42PM
Lenovo, the Chinese tech giant, has launched a global ad campaign starring its product engineer Ashton Kutcher.
Argos kicks off its biggest marketing campaign to mark 'digital transformation'
Argos kicks off its biggest marketing campaign to mark 'digital transformation'
by Sara Spary
13 October 2014, 09:36AM
Argos is set to launch a multimillion-pound marketing campaign tomorrow, in a move which it claims will be a "major shift" from its earlier advertising strategy and will champion changes to its customer proposition.
Mark Craze hired to conduct review of Outdoor Media Centre
Mark Craze hired to conduct review of Outdoor Media Centre
by Maisie McCabe
13 October 2014, 09:50AM
The outdoor industry has appointed Mark Craze, the former chief executive of Havas Media Group UK, to conduct a strategic review of its trade body the Outdoor Media Centre, as its chief executive, Mike Baker, steps down.
YouTube and Zoella launch Old Street EC1
YouTube and Zoella launch Old Street EC1
by Laura Howes
13 October 2014, 10:01AM
Google's YouTube is the launch advertiser on JCDecaux's digital screens at the Old Street roundabout.
Marketing Society Brand of the Year 2014: VOTING IS OPEN!
Marketing Society Brand of the Year 2014: VOTING IS OPEN!
by Staff
13 October 2014, 08:00AM
We're delighted to announce the shortlist of 20 brands that have shone brightly this year. Now, it's over to you to help choose the finalists by casting your Brand of the Year vote.
Tesco 'brings people together' in Hudl2 TV campaign
Tesco 'brings people together' in Hudl2 TV campaign
by Shona Ghosh
10 October 2014, 05:00PM
Tesco has stepped up marketing activity for its own-brand Hudl2 tablet, launching a TV campaign that stars real customers.
Publishers make u-turn over charging for content
Publishers make u-turn over charging for content
by Gurjit Degun
10 October 2014, 03:13PM
Publishers are doing a u-turn over charging for content, with only 53 per cent saying they do or will charge over the next year, a drop of nine per cent year on year.
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