Saturday, 18 October 2014

Campaign Saturday Shot - This week's most read news and best ad campaigns

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The Bolloré Group offers to buy controlling stake in Havas, but rules out sale
by Kate Magee,
17 October 2014, 06:31PM
The Bolloré Group offers to buy controlling stake in Havas, but rules out sale
The Bolloré Group is attempting to secure a controlling stake in Havas, the world's sixth largest advertising company, but has ruled out an imminent sale.
Pattison takes top Maxus role
by Gurjit Degun,
16 October 2014, 08:00AM
Pattison takes top Maxus role
Maxus has promoted Lindsay Pattison, the UK chief executive and global chief strategy officer, to global chief ex­ecutive, replacing Vikram Sakhuja.
Breast Cancer Campaign crowd-sources videos for 'wear it pink' campaign
by Gurjit Degun,
17 October 2014, 04:03PM
Breast Cancer Campaign crowd-sources videos for 'wear it pink' campaign
The Breast Cancer Campaign "wear it pink" fundraising initiative has crowd-sourced four videos to run across cinema, digital, social media and out-of-home channels.
Haig Club launches David Beckham ad
by James Swift,
17 October 2014, 11:20AM
Haig Club launches David Beckham ad
Haig Club, the Diageo-owned whisky brand, has released a TV ad that stars David Beckham and was directed by Guy Ritchie.
Taylor Swift drowns in kittens in Diet Coke campaign
by James Swift,
17 October 2014, 10:30AM
Taylor Swift drowns in kittens in Diet Coke campaign
Taylor Swift gets lost in a sea of kittens in the latest TV campaign for Diet Coke.
Google UK ad revenues climb 17% to $1.6bn
by Maisie McCabe,
17 October 2014, 09:43AM
Google UK ad revenues climb 17% to $1.6bn
Google has reported revenue of $1.6 billion (£1 billion) in the UK in the third quarter of 2014, up 17 per cent from the same period last year, as global revenues surged 20 per cent.
Gogglebox to feature in new John Lewis ad
by Maisie McCabe,
16 October 2014, 08:00AM
Gogglebox to feature in new John Lewis ad
John Lewis has signed a deal with Channel 4 to incor­porate the reality TV show Gogglebox into this year's Christmas campaign.
Nick Bell joins Fallon London as ECD
by Kate Magee,
16 October 2014, 08:00AM
Nick Bell joins Fallon London as ECD
Fallon London has appointed Nick Bell, formerly of DDB and Leo Burnett, as its executive creative director.
Superdrug creative pitch riles agencies
by James Swift,
16 October 2014, 08:00AM
Superdrug creative pitch riles agencies
Agencies have hit out at Superdrug after the retailer asked them to present work in their first meeting.
Rail consortium mulls campaign to improve image
by James Swift,
16 October 2014, 08:00AM
Rail consortium mulls campaign to improve image
The UK's railway operators are speaking to creative agencies about a potential campaign to improve the public's perception of the industry.
Watch: David Beckham stars in new Haig Club ad
by James Swift,
17 October 2014, 12:00PM
Watch: David Beckham stars in new Haig Club ad
Haig Club, the Diageo-owned whisky brand, has released a TV ad that stars David Beckham and was directed by Guy Ritchie.
Sir Martin Sorrell labels Omnicom CFO exit 'bizarre'
by Sara Kimberley,
15 October 2014, 11:35AM
Sir Martin Sorrell labels Omnicom CFO exit 'bizarre'
Sir Martin Sorrell, the WPP chief executive, has hit out at the recent departure of Omnicom's chief financial officer, Randall Weisenburger, labelling the move "remarkable".
McDonald's "my burger promotion" by Leo Burnett
16 October 2014, 08:00AM
McDonald's
Hiscox "the house I grew up in" by VCCP
14 October 2014, 03:44PM
Hiscox
Vizeum retains £14m AB InBev in the UK and adds European markets
by Arif Durrani,
14 October 2014, 04:15PM
Vizeum retains £14m AB InBev in the UK and adds European markets
Anheuser-Busch InBev has consolidated its pan European media within Dentsu Aegis Network, led by Vizeum in the UK, following a six-month review covering nine key markets.
Chanel No 5 launches epic ad by Baz Luhrmann featuring Gisele Bündchen
by Sara Kimberley,
15 October 2014, 11:08AM
Chanel No 5 launches epic ad by Baz Luhrmann featuring Gisele Bündchen
Chanel No 5 has launched a three-minute film, directed by Baz Luhrmann and featuring supermodel Gisele Bündchen.
Fox's Biscuits "more yum per crumb" by Mother
15 October 2014, 10:10AM
Fox's Biscuits
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