Monday, 13 October 2014

Digital AM - Twitter, Snapchat, Old Street EC1, Addison Lee, Hudl2

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Twitter readies cash transfers via tweets
Twitter readies cash transfers via tweets
by Sara Spary
13 October 2014, 11:12AM
Twitter is set to unveil a partnership with French bank Groupe BPCE that will enable the bank's customers to transfer money via tweets, as the social networking site explores new revenue streams.
Snapchat hackers publish thousands of deleted pictures
Snapchat hackers publish thousands of deleted pictures
by Sara Spary
13 October 2014, 09:18AM
Snapchat has fallen victim to a hack attack that has resulted in hundreds of thousands of deleted user files being leaked online, although the site is blaming third-party apps for the leak.
YouTube launches Old Street EC1
YouTube launches Old Street EC1
by Laura Howes
13 October 2014, 10:01AM
Google's YouTube is the launch advertiser on JCDecaux's digital screens at the Old Street roundabout.
Addison Lee campaign highlights business-class status
Addison Lee campaign highlights business-class status
by James Swift
13 October 2014, 11:42AM
Addison Lee positions itself as the business-class taxi service in a new campaign designed to separate the company from rivals, including Uber.
Tesco 'brings people together' in Hudl2 TV campaign
Tesco 'brings people together' in Hudl2 TV campaign
by Shona Ghosh
10 October 2014, 05:00PM
Tesco has stepped up marketing activity for its own-brand Hudl2 tablet, launching a TV campaign that stars real customers.
The perils of technology, or where culture meets code
The perils of technology, or where culture meets code
by Graham Moysey
13 October 2014, 10:47AM
All the talk about technology being pitted against creativity is entirely understandable, but fundamentally wrong says Graham Moysey, head of international at AOL.
Publishers make u-turn over charging for content
Publishers make u-turn over charging for content
by Gurjit Degun
10 October 2014, 03:13PM
Publishers are doing a u-turn over charging for content, with only 53 per cent saying they do or will charge over the next year, a drop of nine per cent year on year.
Forget about e-commerce, i-commerce is where it's at
Forget about e-commerce, i-commerce is where it's at
by Hugh Baillie
13 October 2014, 08:00AM
The marketing fraternity has been talking about 'integration' for decades. It's almost become a truism because surely everyone's doing it, right? Not so, argues Hugh Baillie, chief executive, FullSIX London.
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From the blogs

Is strategy the enemy of creativity?
John Clark
13 October 2014, 7:30AM
How marketing can meet the challenges technology presents
The Wall
13 October 2014, 7:25AM
What's Ello all about and should we be worried about its anti-ad stance?
Dan Calladine
10 October 2014, 11:45AM
Flash in the pan: Agencies need to embrace HTML5 in a multi-channel world
Luke Westland
10 October 2014, 10:02AM
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