Digital AM - Microsoft, Sarah Silverman, BBC Music, Publicis Groupe, HP

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Microsoft is all about cloud and mobile, says Windows marketing boss by Shona Ghosh in San Francisco 14 October 2014, 09:00AM Microsoft will hang its hat on mobile and cloud services and evolve away from just focusing on Windows, according to Tony Prophet, corporate vice-president for Windows marketing. Sarah Silverman equal-pay ad prompts transgender backlash by Mason Lerner 14 October 2014, 10:19AM Sarah Silverman, the comedian, inadvertently sparked controversy last week by starring in a video promoting The Equal Payback Project. Campaign Viral Chart: BBC Music spot goes viral by Sara Kimberley 14 October 2014, 11:13AM BBC Music's ad featuring 27 award-winning artists has become a hit online, reaching the top spot of the Campaign Viral Chart. PROMOTION Social Media Checklist: Powering Live Events Social Media trends, strategies and tips; including 19 tickable boxes to ensure you increase the lifespan of your event and maximise audience engagement every step of the way. Download your Free eBook How brands can tiptoe into Facebook's 'anonymity' app by Chris Goddard 14 October 2014, 09:00AM Facebook's rumoured anonymity app signals an evolution in the debate around user privacy, writes Chris Goddard, social engagement director at BBH London. Publicis Groupe buys into Israeli adtech company by Maisie McCabe 14 October 2014, 09:21AM Publicis Groupe has paid £40.7 million for 20 per cent of the digital adtech company Matomy Media Group as part of a strategic partnership. HP is still an iconic brand, says former operations chief by Shona Ghosh in San Francisco 14 October 2014, 09:00AM HP remains an "icon" of Silicon Valley and has a promising future, according to former senior executive Tony Prophet, despite the fact the company has been forced to split in two and lay off 5,000 workers. NatWest gets Trigger Happy with Dom Joly stunt by Kate Magee 13 October 2014, 12:25PM Dom Joly has directed a hidden camera stunt in the style of his famous' Trigger Happy' TV show as part of M&C Saatchi's campaign for NatWest and the Royal Bank of Scotland. Latest jobs Display and Mobile Planner/Buyer - Client Side Recruiter Aspire Salary £30000.00 - £32000.00 per annum Location London Senior Digital Marketing Executive Recruiter Ninesharp Salary £35000 per annum + Great Benefits Location City of London SEO Account Manager Recruiter The Little Black Book Agency Salary £25000 - £30000 per annum Location Manchester Account Director or Senior Account Director, 3 very different brands, integrated role £45k - £55k Recruiter MODA consult Salary £45k - £55k dependent on experience. Location London (Central), London (Greater) PPC Account Manager (London) Recruiter The Little Black Book Agency Salary £27000 - £33000 per annum Location London Creative Marketing Executive Recruiter EastGate Resource Salary Circa £28,000 PA and possibility of share option Location London (North), London (Greater) From the blogs What U2 and Thom Yorke can teach us about online content Liam Brennan 14 October 2014, 8:45AM How Coca-Cola's 'Share a Coke' campaign succeeded by putting the audience first Ben Kerr 14 October 2014, 7:30AM The UK's top brands on social media Susan Billinge 13 October 2014, 2:50PM Is strategy the enemy of creativity? John Clark 13 October 2014, 7:30AM Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders