|  | | | | |  | | Michael Wall isn't just taking the role of global chief executive at Mother, he's joining the family - becoming the first new partner in 16 years. Claire Beale talks to him and the co-founder Robert Saville about Mother's independence and ambitions. | | | | | |  | | Advertisers looking to reach the current crop of iconoclastic teenagers should appeal to their desire to stand out from the crowd, demonstrate communitarian credentials and strive to make a transparent, real-world impact, Kate Magee writes. | | | | | | | |  | | Giffgaff's unconventional collaborative ethos is being extended to its advertising arrangements, Kate Magee discovers. | | | | | | | |  | | The media shop's new managing director brings a reputation for calm to a fast-growing agency at a critical moment, Gurjit Degun writes. | | | | | | | | | |  | | Sarah Bradley, a co-founder of The Art of New Business, which brings together marketers to weed out best practices, looks at why agencies are usually so bad at selling themselves. | | | | | |  | | Clients are the ultimate winners as media agencies recruit talent to extend their scope of work, Angus Peterson writes. | | | | | |  | | Does the exit of News UK's commercial managing director, Paul Hayes, suggest the publisher of The Times and The Sun is knee-deep in the brown stuff? | | | | | |  | | The latest Advertising Standards Authority ruling against Proctor & Gamble's Beauty Recommended vlogger content marks a new era for branded collaborations. | | | | | |  | | Last week's Black Pencil was important because it is a rare example of what can be done with radio, a medium not often taken seriously creatively. | | | | | |  | | Do the findings, which suggest some media get more than their fair share of adspend, bear scrutiny? By Arif Durrani. | | | | | |  | | The growing prevalence of ad-blockers could lead to advertisers spending less and an increase in paywalled content. | | | | | | | | | |  | | My hope is that as the final series of Mad Men drew to a close earlier this month, it also marks the end of the Mad Men vs Math Men, creatives are from Venus, technologies are from Mars, left brain, right brain narrative that has been running for alm... | | | | | | | |  | | Some things in the media business we liked in the week up to 29 May, and one thing we didn't... | | | | | | |
