Friday 29 May 2015

Media AM - Instagram to roll out carousel ad platform; Dentsu buys and rebrands Dentsu Razorfish; Media business rankings

Media AM Bulletin

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Media AM Bulletin
29th May 2015
Instagram to roll out carousel ad platform
Instagram to roll out carousel ad platform
Instagram, the photo sharing social media site, is rolling out its carousel ad platform globally to help brands be more creative and "push the boundaries" with their ads.
Dentsu buys and rebrands Dentsu Razorfish
Dentsu buys and rebrands Dentsu Razorfish
Dentsu has acquired Publicis Groupe's shares in Dentsu Razorfish, turning the joint-venture company into a wholly-owned subsidiary of Dentsu Digital Holdings.
Things we like: MTV, MailOnline and 6Tribes
Things we like: MTV, MailOnline and 6Tribes
Some things in the media business we liked in the week up to 29 May, and one thing we didn't...
Does the ad industry have a marketing problem?
Does the ad industry have a marketing problem?
Sarah Bradley, a co-founder of The Art of New Business, which brings together marketers to weed out best practices, looks at why agencies are usually so bad at selling themselves.
The Thinkboxes Awards for TV ad creativity: Pure TV brilliance from Arla Skyr
The Thinkboxes Awards for TV ad creativity: Pure TV brilliance from Arla Skyr
Winner for March/April 2015
Media business rankings
Media business rankings
22 May 2015: No changes this week, with MediaCom staying at the top.
What agencies need to know about the Queen's Speech
What agencies need to know about the Queen's Speech
TMW Unlimited's Chris Pearce reflects on what yesterday's Queen's Speech will mean for the industry.
Some tips on how to write the best job application
Some tips on how to write the best job application
"I'd really like to work in advertising. Can you help me get a job?" As the summer milk round kicks off, requests from graduates will begin to escalate. Years ago, Dave Trott wrote a guide, "How to get a job in advertising", which includes the memorable advice ...
Unflappable Hickey plans to keep Maxus on track
Unflappable Hickey plans to keep Maxus on track
The media shop's new managing director brings a reputation for calm to a fast-growing agency at a critical moment, Gurjit Degun writes.
Industry leaders prepare to gather along the seafront for Media360 in Brighton
Industry leaders prepare to gather along the seafront for Media360 in Brighton
The stage is set for marketing and media leaders to explore best practices and be inspired by innovations at this year's Media360 by the sea in Brighton.
My Media Week: Anna Jones
My Media Week: Anna Jones
This week, Anna Jones, chief executive officer at Hearst Magazines UK, speaks at the PPA Festival, mentors at WACL's Gather, champions creative industries and meets the Queen.
The sun goes down on Hayes' time at News UK
The sun goes down on Hayes' time at News UK
Does the exit of News UK's commercial managing director, Paul Hayes, suggest the publisher of The Times and The Sun is knee-deep in the brown stuff?
Brands set to benefit from evolving agencies
Brands set to benefit from evolving agencies
Clients are the ultimate winners as media agencies recruit talent to extend their scope of work, Angus Peterson writes.
Pitch update: J&J, Twitter, Fidelity and AO.com
Pitch update: J&J, Twitter, Fidelity and AO.com
Latest blogs
Sunday Times' Camilla Cavendish reminds us to value newsbrands
Sunday Times' Camilla Cavendish reminds us to value newsbrands
The media world is a poorer place for the departure of Sunday Times investigative journalist and columnist Camilla Cavendish, says Newsworks' Rufus Olins.
AOL's Graham Moysey on why we need to invest in people to evolve
AOL's Graham Moysey on why we need to invest in people to evolve
At college I once read a quote from Aristotle that has stayed with me to this day - "The one exclusive sign of thorough knowledge is the power of teaching".
Time Inc UK's leader Marcus Rich: Leading the way
Time Inc UK's leader Marcus Rich: Leading the way
We spoke to the chief executive of Time Inc, Marcus Rich, about the challenges, surprises and opportunities at the UK's biggest publisher of magazine media.
Print pessimism be gone: How Harry Potterfication can reinvigorate publishing
Print pessimism be gone: How Harry Potterfication can reinvigorate publishing
Anyone else bored of hearing that print is dying? It's almost as boring as the assertion that "this is the year of mobile" - it's time to change the conversation says Blippar's Jessica Butcher.
Why programmatic is not killing creativity
Why programmatic is not killing creativity
Since the advent of programmatic buying, there has been much debate about whether digital advertising is moving towards an era of man versus machine.
Latest Jobs
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