Media AM - 21st Century Fox review includes £150m European media, plus News UK; Net-a-Porter; Pimm's; Amazon

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26th May 2015

Vizeum on alert as 21st Century Fox review includes £150m European media Twenty-First Century Fox, the film and home entertainment company, is including its £150 million European media planning and buying duties in a complete overhaul of its global media strategy. Managing director Paul Hayes to leave News UK after 15 years Paul Hayes, the managing director, commercial of News UK, is leaving the publisher of The Times and The Sun after 15 years. Is The Net Set a welcome addition? Net-a-Porter's fashion-focused social network enables users to buy directly through the app. By Gurjit Degun. Pimm's launches weather activated OOH campaign Diageo, the drinks giant, has launched a digital out-of-home campaign for Pimm's, which will activate when the weather reaches a temperature of 21 degrees. Amazon on the hunt for social media agency Amazon, the online retailer, is searching for an agency to handle social media activity for its clothing arm. Delving into the digital future AOL's Graham Moysey steps into the DeLorean and identifies four trends that will define tomorrow's media industry. Spoiler alert: there isn't a hoverboard in sight Tango returns to advertising after two years with off-brand TV ad Tango has returned to advertising after a two-year hiatus on Saturday with a deliberately sappy and off-brand TV spot. BT to lose consumer marketing director David James BT consumer marketing director David James has left his role, with customer acquisition director Dan Ramsay taking over for the interim. Back to the future with OOH The medium has evolved more since the inception of Media Week than in the 150 years before that. But you haven't seen anything yet, Outdoor Plus' Jonathan Lewis says Are we two nations now? "I want to bring our country together, our United Kingdom together... to reclaim a mantle that we should never have lost: the mantle of one nation, one United Kingdom." Industry leaders prepare to gather along the seafront for Media360 in Brighton The stage is set for marketing and media leaders to explore best practices and be inspired by innovations at this year's Media360 by the sea in Brighton. IAB closes the chapter on standalone mobile Speakers got nostalgic as Mobile Engage hosted its final year before joining the main Engage event. By Omar Oakes. Dentsu makes land-grab in content marketing war As armies form and battle lines are drawn in HBO's Game Of Thrones, you get the sense of inevitability of the wars to come. And so it is in the world of consolidating marketing groups. The BBC needs to brace itself for a rough ride ahead Newspaper editors are gearing up for their next populist clash after the general election: the battle over the fate of the BBC. Latest blogs AOL's Graham Moysey on why we need to invest in people to evolve At college I once read a quote from Aristotle that has stayed with me to this day - "The one exclusive sign of thorough knowledge is the power of teaching". Time Inc UK's leader Marcus Rich: Leading the way We spoke to the chief executive of Time Inc, Marcus Rich, about the challenges, surprises and opportunities at the UK's biggest publisher of magazine media. Print pessimism be gone: How Harry Potterfication can reinvigorate publishing Anyone else bored of hearing that print is dying? It's almost as boring as the assertion that "this is the year of mobile" - it's time to change the conversation says Blippar's Jessica Butcher. Why programmatic is not killing creativity Since the advent of programmatic buying, there has been much debate about whether digital advertising is moving towards an era of man versus machine. Was the value of the election poster realised? As the dust settles on the 2015 General Election, Primesight's commercial director Chris Forrester focuses in on the real question of posters. Account Manager , ABC £25-£30k, Berkhamsted, Hertfordshire Exhibition Sales Executive , IDEX £22,000-£26,000 depending on experience + good commission and bonus potential, South London Advertising Director, ITP Consumer, Dubai , ITP Tax free, competitive, Dubai (City) (AE) SALES EXECUTIVE , Audience Media Ltd OTE £40,000 including bonuses and commission), London (Central), London (Greater) Sales Manager- Eurosport UK , Eurosport Competitive base salary and sales incentive plan, London

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