Fold7 helps Wonga rebrand, Coco de Mer’s saucy ad and Starbucks partners with Spotify

View in web browser | Add to safe senders Daily News 19th May

Wonga rebrands as 'transparent and responsible' lender after hiring Fold7 19 May 15, Omar Oakes Wonga has launched a campaign to repair its controversial image and promote the brand as a responsible provider of short-term credit, after hiring Fold7 as its creative agency. Coco de Mer launches X-rated ad with Rankin and TBWA 19 May 15, James Swift Coco de Mer, the lingerie and sex-toy retailer, has collaborated with TBWA\London and Rankin, the fashion photographer, to produce an X-rated campaign. Starbucks forges Spotify partnership that rewards customers with music 19 May 15, Shona Ghosh Starbucks will embed Spotify's streaming capabilities into its mobile app, as part of a multi-year tie-up between the two companies in the US. Fifa sponsors under pressure to speak out on Qatar 19 May 15, Shona Ghosh Fifa's sponsors are being pressured once more to speak out on working conditions in Qatar, as campaigners equate conditions at the 2022 World Cup sites to "slavery". UKTV reports record revenues for 2014 19 May 15, Maisie McCabe UKTV has reported revenues of £283 million, up 1.8 per cent year on year and a record for the broadcaster. Volvo gets emotional for 'trackvert' tie-up with Swedish artist Avicii 19 May 15, Unruly Social video expert Unruly reviews the latest viral by Volvo. Why women should work together to reach the top 19 May 15, Lindsay Pattison As Wacl's annual training event Gather kicks off, president Lindsay Pattison explains how women should work together to help more women reach the top. McDonald's aims to offset negative perceptions in trust building campaign 18 May 15, Sara Spary McDonald's has rolled out a new integrated campaign that aims to build trust in the brand by addressing concerns about the way McDonald's food is made. YouTube turns 10: Airbnb, Barclaycard and Jamie Oliver reflect on its impact and future 18 May 15, Ben Bold YouTube is 10 this month. What started as an obscure platform for early adopter UGC has become a media phenomenon, encompassing music, film, TV, journalism, vlogging, advertising, branded content and cat... read more Adidas promises 'revolution' in new football franchise tease 18 May 15, Shona Ghosh Adidas has teased its much-anticipated new football boots in a remix video featuring Gareth Bale, Lionel Messi and Bayern coach Pep Guardiola. John Brown will pack creative clout in Dentsu Aegis stable 18 May 15, Simon Labbett John Brown Media will help differentiate Dentsu Aegis, its new parent company, says Simon Labbett, the founder and creative director of Hometown. Wacl launches tenth Future Leader's Award 18 May 15, Omar Oakes Wacl, the women's advocacy club for the advertising and communications industries, is offering grants of up to £2,250 for role models identified through its annual award. Marketing for good: everything you need to know about creating brand purpose 18 May 15, Staff Our May magazine was themed around 'marketing for good' and how purpose can lead to profit, we've selected the best content from the magazine to highlight the big topics of debate around this essential... read more Asda, Britvic and Mars to speak at Media360 18 May 15, Staff Leading brands such as Asda, Britvic and Mars will be speaking at the Media360 conference on 4 and 5 June, hosted by Marketing's sister publication Media Week. 3 great ads I had nothing to do with: Stuart Outhwaite 18 May 15, Brand Republic and Thinkbox Stu Outhwaite, creative partner, Creature, reveals three great ads he admires but had nothing to do with. FAQ's: SEO for Online Retailers Presented by Brand Republic Insight Navigating the complexities of SEO isn't simple, especially with search engines changing their algorithms and advertising policies. Find out what you need to know in this free report. Sales Manager - Digital Marketing SAAS Circa £80k + Substantial Bonus and Benefits GoodEgg Digital, London (Central), London (Greater) Web Analytics Manager - Leading Business! Circa £55k plus terrific benefits GoodEgg Digital, Solihull, West Midlands Product Marketing - EMEA £50000 - £60000 per annum + benefits and discretionary bonus Better Placed Recruitment, City of London UK General Manager - E-commerce £70000 - £80000 per annum + significant OTE Adam Recruitment, Manchester Account Manager - Staffing £30k £30000 per annum Blue Skies Marketing Recruitment, London See all jobs

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