Wednesday, 27 May 2015

Media AM - Internet ad complaints overtake TV; Johnson & Johnson reviews global media; David Emin invites Lawson Muncaster to lunch

Media AM Bulletin

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Media AM Bulletin
27th May 2015
Internet ad complaints overtake TV for the first time
Internet ad complaints overtake TV for the first time
Internet ads received more complaints than TV ads for the first time in 2014, according to the annual report from the Advertising Standards Authority and the Committee of Advertising Practice.
Johnson & Johnson reviews global media
Johnson & Johnson reviews global media
Johnson & Johnson has called a global review of its media planning and buying business, putting GroupM's Primus on alert in the UK.
Out to lunch with Boisdale Life and David Emin: Lawson Muncaster
Out to lunch with Boisdale Life and David Emin: Lawson Muncaster
In the first in a new series, Media Week's David Emin invites an industry heavyweight out to lunch at one of Boisdales restaurants. Who better to start the series with than Lunchmaster himself, City AM's co-founder Lawson Muncaster.
My Media Week: Anna Jones
My Media Week: Anna Jones
This week, Anna Jones, chief executive officer at Hearst Magazines UK, speaks at the PPA Festival, mentors at WACL's Gather, champions creative industries and meets the Queen.
Consumer confidence at 8-year high says Nielsen but shoppers still 'pessimistic'
Consumer confidence at 8-year high says Nielsen but shoppers still 'pessimistic'
Consumer confidence is at its highest point in eight years, according to Nielsen's Consumer Confidence Index, but the overall mindset of the UK consumers is still deemed "pessimistic" according to the research.
Amazon on the hunt for social media agency
Amazon on the hunt for social media agency
Amazon, the online retailer, is searching for an agency to handle social media activity for its clothing arm.
Unlocking the mysteries of our audience
Unlocking the mysteries of our audience
Through mobile, brands will finally get to know their customers, says Millennial Media's Zac Pinkham.
TfL pledges to 'up its game' on digital ad revenue
TfL pledges to 'up its game' on digital ad revenue
Transport for London is increasing the ad space available on its website as part of plans to grow revenue from its commercial estate.
From window to shop: YouTube woos brands with ecommerce plans
From window to shop: YouTube woos brands with ecommerce plans
YouTube, with its ever-expanding array of content, massive appeal and universally-accessible platform, is almost certainly a step closer to being the television of the future than whatever most of us are watching on our TV sets.
Procter & Gamble YouTube video banned
Procter & Gamble YouTube video banned
The ad watchdog has banned a Procter & Gamble YouTube video that featured a model vlogger, for not being easily identifiable as marketing communication.
'Everyone said the brief was impossible': IPA Effectiveness
'Everyone said the brief was impossible': IPA Effectiveness
Deputy editor Janine Gibson to leave the Guardian after 17 years
Deputy editor Janine Gibson to leave the Guardian after 17 years
Janine Gibson, editor-in-chief of the Guardian website and a deputy editor of Guardian News & Media, is leaving the publisher after 17 years, following her failed bid to replace outgoing editor-in-chief Alan Rusbridger.
Is The Net Set a welcome addition?
Is The Net Set a welcome addition?
Net-a-Porter's fashion-focused social network enables users to buy directly through the app. By Gurjit Degun.
Dentsu makes land-grab in content marketing war
Dentsu makes land-grab in content marketing war
As armies form and battle lines are drawn in HBO's Game Of Thrones, you get the sense of inevitability of the wars to come. And so it is in the world of consolidating marketing groups.
IAB closes the chapter on standalone mobile
IAB closes the chapter on standalone mobile
Speakers got nostalgic as Mobile Engage hosted its final year before joining the main Engage event. By Omar Oakes.
The BBC needs to brace itself for a rough ride ahead
The BBC needs to brace itself for a rough ride ahead
Newspaper editors are gearing up for their next populist clash after the general election: the battle over the fate of the BBC.
Industry leaders prepare to gather along the seafront for Media360 in Brighton
Industry leaders prepare to gather along the seafront for Media360 in Brighton
The stage is set for marketing and media leaders to explore best practices and be inspired by innovations at this year's Media360 by the sea in Brighton.
Are we two nations now?
Are we two nations now?
"I want to bring our country together, our United Kingdom together... to reclaim a mantle that we should never have lost: the mantle of one nation, one United Kingdom."
Latest blogs
AOL's Graham Moysey on why we need to invest in people to evolve
AOL's Graham Moysey on why we need to invest in people to evolve
At college I once read a quote from Aristotle that has stayed with me to this day - "The one exclusive sign of thorough knowledge is the power of teaching".
Time Inc UK's leader Marcus Rich: Leading the way
Time Inc UK's leader Marcus Rich: Leading the way
We spoke to the chief executive of Time Inc, Marcus Rich, about the challenges, surprises and opportunities at the UK's biggest publisher of magazine media.
Print pessimism be gone: How Harry Potterfication can reinvigorate publishing
Print pessimism be gone: How Harry Potterfication can reinvigorate publishing
Anyone else bored of hearing that print is dying? It's almost as boring as the assertion that "this is the year of mobile" - it's time to change the conversation says Blippar's Jessica Butcher.
Why programmatic is not killing creativity
Why programmatic is not killing creativity
Since the advent of programmatic buying, there has been much debate about whether digital advertising is moving towards an era of man versus machine.
Was the value of the election poster realised?
Was the value of the election poster realised?
As the dust settles on the 2015 General Election, Primesight's commercial director Chris Forrester focuses in on the real question of posters.
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