Thursday 21 May 2015

Unilever calls Pears review, Impulse, Claire Beale, Maserati, Giffgaff, Legal & General, UK Trade & Investment

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Latest news
Unilever calls Pears review
by James Swift,
21 May 2015, 08:00AM
Unilever calls Pears review
FMCG giant plots new campaign to revive one of the world's oldest brands.
Impulse kicks off pitch for creative business
by James Swift,
21 May 2015, 08:00AM
Impulse kicks off pitch for creative business
Impulse, the body-spray brand owned by Unilever, is looking for a creative agency for a global relaunch.
Don't shed a tear over the end of the Mad Men era
by Claire Beale,
21 May 2015, 08:00AM
Don't shed a tear over the end of the Mad Men era
Maserati seeks shop for SUV launch
by James Swift,
21 May 2015, 08:00AM
Maserati seeks shop for SUV launch
Maserati, the luxury-car manufacturer, is on the hunt for a creative shop.
Giffgaff drops agency model for collaborative approach
by Kate Magee,
21 May 2015, 08:00AM
Giffgaff drops agency model for collaborative approach
Giffgaff, the mobile network owned by O2, has changed the way it uses agencies as it seeks a more collaborative approach to ad campaigns.
WPP agencies scoop Legal & General brief
by Gurjit Degun,
21 May 2015, 08:00AM
WPP agencies scoop Legal & General brief
Legal & General, the financial services group, has appointed the WPP agencies J Walter Thompson London, Wunderman and Mindshare to handle its creative and media business.
UK Trade & Investment appoint Engine
by Kate Magee,
21 May 2015, 09:22AM
UK Trade & Investment appoint Engine
UK Trade & Investment, the government body, has appointed Engine to handle its creative advertising.
Cake and Havas Sports & Entertainment merge
21 May 2015, 08:00AM
Cake and Havas Sports & Entertainment merge
Havas is merging its brand entertainment shop Cake with Havas Sports & Entertainment in the UK to form a new agency with a combined turnover of £12 million.
Carat picks up media account for Peperami
21 May 2015, 08:00AM
Carat picks up media account for Peperami
Carat has won the media planning and buying business for Peperami, the meat-snack brand owned by Jack Link's, after a competitive pitch.
BBH's Anna Vogt joins DLKW Lowe
by Gurjit Degun,
21 May 2015, 08:00AM
BBH's Anna Vogt joins DLKW Lowe
DLKW Lowe has appointed Anna Vogt, the strategy director and partner at Bartle Bogle Hegarty, to the newly created role of head of planning. She joins the agency with immediate effect.
PayPal picks Rapp as CRM and digital lead
21 May 2015, 08:00AM
PayPal picks Rapp as CRM and digital lead
PayPal has appointed Rapp to be its first retained CRM and digital agency in the UK.

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20 May 2015

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Pick & Turkey
Pick of the week: Genius Gluten Free, Adam & Eve/DDB
21 May 2015, 08:00AM
Pick of the week: Genius Gluten Free, Adam & Eve/DDB
Turkey of the week: Cadbury, The Story Lab
21 May 2015, 08:00AM
Turkey of the week: Cadbury, The Story Lab

Also in the news

Grey London's Catherine Davis joins Cheil as chief growth officer
by Omar Oakes, 21 May 2015, 10:01AM
Ryan promoted to global innovation chief at Social@Ogilvy
by Kate Magee, 21 May 2015, 08:00AM
Goodstuff captures Hiscox media account
by Arif Durrani, 21 May 2015, 08:00AM
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Latest Work

Subway "stay picky" by McCann London
21 May 2015, 08:30AM
Subway
Subway is launching its limited edition BBQ pulled pork sandwich with a surreal TV spot about a woman and her winklepicker-wearing date.
Trevor Beattie and Andy Jex
21 May 2015, 08:00AM
Trevor Beattie and Andy Jex
Creative Trevor Beattie Founding partner, BMB Once upon a time a mummy Audi and a daddy Audi (who loved each other very much) had a late-night unprotected axle-trembler in a car park in Bavaria. Nine months later and, like Robbie William...
World's talking about: Game Of Balls
21 May 2015, 08:00AM
World's talking about: Game Of Balls
In journalism, you learn to treat claims about "world firsts" with suspicion.
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