Thursday, 7 May 2015

Brands on social for #GE2015, Amazon, Oculus Rift, election data, social media

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Digital PM brought to you by The Wall 7th May
General Election 2015: The best brand reactions on social media General Election 2015: The best brand reactions on social media
07 May 15, Samantha Edwards
Take a look at Brand Republic's rolling coverage of brands reacting to the General Election.
07 May 15
Sir Martin teaches the FT about TV

In the keynote interview at the FT Digital Media Conference last week (shelf wobblers and leaflets...

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07 May 15
The golden Amazon effect

At the start of the year, Amazon Studios proved itself a major player in the television field...

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07 May 15
Five times real-time data made a difference for brands

To most 'big data' is a buzzword that cropped up in 2014 and seems to be standing the test...

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07 May 15
The Daily Poke: Taste the music

When visuals, sounds, scents, tastes and textures are blended together, our senses become heightened...

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More digital news
Oculus Rift will ship to consumers in early 2016 Oculus Rift will ship to consumers in early 2016
07 May 15,
The Oculus Rift virtual reality headset will be available for consumers to buy from the first quarter next year, with pre-orders opening towards the end of 2015.
Social media is driving pressure on Millennial mums Social media is driving pressure on Millennial mums
07 May 15, Nicola Kemp
Millennial mums are rejecting traditional marketing clichés of the 'perfect mother' in response to the mounting pressure to live up to increasingly unobtainable ideals.
Barclaycard pulls payment bracelets and promises 'more permanent' replacement Barclaycard pulls payment bracelets and promises 'more permanent' replacement
07 May 15, Shona Ghosh
Barclaycard will turn off its bPay payment bracelet trial at the end of this month and introduce a "more permanent" version.
EY hires OgilvyOne DNX for global digital task EY hires OgilvyOne DNX for global digital task
07 May 15, James Swift
EY, the international auditing company, has appointed the business-to-business specialist OgilvyOne DNX as its global digital and customer engagement agency.
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