Tuesday 12 May 2015

YouTube takes over KitKat wrappers, Verizon buys AOL, Thetrainline.com, Jon Wilkins, 'ride me all day' complaints, CHECT, Microsoft

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Latest news
YouTube takes over KitKat wrappers
by Gurjit Degun,
12 May 2015, 12:01AM
YouTube takes over KitKat wrappers
KitKat, the Nestlé confectionery brand, is encouraging consumers to take a YouTube break in its biggest ever redesign.
Verizon buys AOL for $4.4bn
by Maisie McCabe,
12 May 2015, 11:27AM
Verizon buys AOL for $4.4bn
Verizon Communications, the US telecoms giant, has agreed to buy AOL in a deal expected to be worth $4.4 billion (£2.8 billion).
It's still The Sun wot won it
by Jon Wilkins,
11 May 2015, 02:34PM
It's still The Sun wot won it
Karmarama's Jon Wilkins argues that despite the promises of social media, it was traditional media that still had the biggest influence on the outcome of the General Election.
Dozens of complaints made over 'ride me all day' bus ad
by Omar Oakes,
12 May 2015, 09:11AM
Dozens of complaints made over 'ride me all day' bus ad
Fifty complaints have been made to the advertising standards watchdog in response to a Welsh bus company's "ride me all day for £3" ads that featured a naked woman.
Thetrainline.com extends agency review to media
by Maisie McCabe,
12 May 2015, 09:28AM
Thetrainline.com extends agency review to media
Thetrainline.com, the online train tickets retailer, has expanded its agency review process to include media, which is held by Vizeum.
Your smartphone now cures cancer, claims Childhood Eye Cancer Trust campaign
by Kate Magee,
12 May 2015, 09:14AM
Your smartphone now cures cancer, claims Childhood Eye Cancer Trust campaign
The Childhood Eye Cancer Trust (CHECT) has released a new film that parodies Apple ads and says smartphones can now cure cancer.
Microsoft launches digital media report for advertisers
by James Swift,
12 May 2015, 09:15AM
Microsoft launches digital media report for advertisers
Microsoft has coined three types of personality - ninja, pragmatist and ambidextrous - in a study of people's digital media habits aimed at the advertising community.
Channel 4 behind 'synthetic human' robot stunt
by Sara Spary,
12 May 2015, 09:57AM
Channel 4 behind 'synthetic human' robot stunt
Channel 4 has revealed it was behind a stunt promoting the sale of "synthetic humans" in London this week.
Freeview passes 100 million sales mark
by Gurjit Degun,
12 May 2015, 09:15AM
Freeview passes 100 million sales mark
Freeview, the free-to-air TV service, has sold more than 100 million digital terrestrial TVs and set-top boxes since it launched in 2002.
Google admits its self-driving cars have been involved in 11 accidents
by Ben Bold,
12 May 2015, 09:12AM
Google admits its self-driving cars have been involved in 11 accidents
Google has admitted that its self-driving cars have been involved in 11 minor accidents while out on the road in the US, but stressed that the incidents were not the fault of the technology.

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Latest Work

Fifth Third Bank 'Brand of You' by Leo Burnett
by Adam Olson,
12 May 2015, 10:00AM
Fifth Third Bank 'Brand of You' by Leo Burnett
Bank launches program for new grads to land jobs
BMW 'Astronaut' by KBS
by Adam Olson,
12 May 2015, 10:05AM
BMW 'Astronaut' by KBS
Auto spot shoots for the stars
Travelodge "The Travelodgicals" by CHI & Partners
11 May 2015, 08:35PM
Travelodge
Travelodge's new UK brand campaign in the wake of a £100 million modernization investment features a series of singing puppets.
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