Wednesday 29 October 2014

Breaking news from Brand Republic - Facebook, Sky, Twitter, Vitabiotics, HSBC

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Facebook's third-quarter ad revenues rocket but so does spending
Facebook's third-quarter ad revenues rocket but so does spending
by Ben Bold
29 October 2014, 08:47AM
Facebook advertising revenues hit $3.2bn (�1.98bn) in Q3, with profits up 90% year on year to $806m but admitted that its expenses would rocket as much as 75% in 2015.
Sky invests �7m in YouTube network for millennials
Sky invests �7m in YouTube network for millennials
by Maisie McCabe
29 October 2014, 09:33AM
BSkyB has invested $7 million (�4.3 million) in Whistle Sports, an American youth-focused YouTube sports network.
Samaritans Radar identifies vulnerable friends on Twitter
Samaritans Radar identifies vulnerable friends on Twitter
by Shona Ghosh
29 October 2014, 09:01AM
Samaritans has partnered with Twitter to produce Radar, a service that allows tweeters to keep an eye on vulnerable friends online.

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ASA bans Vitabiotics ads over health claims
ASA bans Vitabiotics ads over health claims
by Gurjit Degun
29 October 2014, 09:05AM
The Advertising Standards Authority (ASA) has banned a TV ad for Vitabiotics, the vitamin supplements brand, after complaints references to a professor emphasised its health claims.
How Philips is rewriting its post-split digital marketing strategy
How Philips is rewriting its post-split digital marketing strategy
by Shona Ghosh
29 October 2014, 09:00AM
Philips plans to put digital at the core of its newly merged consumer and professional healthcare business, following last month's announcement of a major restructure.
CLM BBDO wins Tuborg global ad account
CLM BBDO wins Tuborg global ad account
by Gurjit Degun
29 October 2014, 08:24AM
Carlsberg, the Danish brewer, has appointed the Paris-based agency CLM BBDO to handle its global advertising for the Tuborg brand.
HSBC launches Anyone's Game golf campaign
HSBC launches Anyone's Game golf campaign
by James Swift
29 October 2014, 08:53AM
HSBC presents golf without the elitism in a campaign to mark its sponsorship of the game.
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