Friday, 24 October 2014

Digital AM - Facebook, Campaign Viral Chart, Microsoft, Sony, Barnado's

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Digital AM

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Facebook releases Rooms app for anonymous forums
Facebook releases Rooms app for anonymous forums
by Shona Ghosh
24 October 2014, 11:37AM
Facebook has released a standalone app called Rooms, which allows users to create message boards themed around their interests.
Campaign Viral Chart: Baz Lurhman's Chanel No 5 ad takes top spot
Campaign Viral Chart: Baz Lurhman's Chanel No 5 ad takes top spot
by Sara Kimberley
24 October 2014, 11:00AM
Chanel no 5's epic ad featuring supermodel Gisele Bündchen and directed by Hollywood Baz Lurhman has reached the top spot of this week's Campaign Viral Chart.
Nokia deal hits Microsoft profits, but not as hard as expected
Nokia deal hits Microsoft profits, but not as hard as expected
by Ben Bold
24 October 2014, 09:30AM
Microsoft has suffered a 13% fall in quarterly profits due to the integration of Nokia into its operations, but the recently acquired mobile handset division has performed better than expected.
Testicular cancer awareness campaign launches comedy show
Testicular cancer awareness campaign launches comedy show
by Sara Kimberley
24 October 2014, 11:20AM
Check One Two, the testicular cancer awareness campaign, is launching a comedy show airing tonight on Channel 4, as part of its commitment to beat cancer.
Sony wows again with Ice Bubbles spot for Bravia 4K TVs
Sony wows again with Ice Bubbles spot for Bravia 4K TVs
by Shona Ghosh
24 October 2014, 10:32AM
Sony has launched its latest spot to promote its Bravia TV range, this time filming bubbles as they freeze in the air.
Barnado's 'Carebnb' site apes Airbnb to highlight state of care-leaver accommodation
Barnado's 'Carebnb' site apes Airbnb to highlight state of care-leaver accommodation
by Ben Bold
24 October 2014, 10:30AM
What appears to be the homepage of an Airbnb-style website, transmutes from a smart room into a grim pastiche bearing an image of a squalid bedsit, in a Barnardo's campaign highlighting the plight of young people coming out of care.
Diageo uses mobile tech for Haig Club and rolls out gold Baileys bottle for Christmas
Diageo uses mobile tech for Haig Club and rolls out gold Baileys bottle for Christmas
by Ben Bold
23 October 2014, 03:00PM
Diageo is plotting a "dual screen" campaign for Haig Club that will send mobile ads to consumers when they are in the vicinity of outdoor posters.
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