| | | | 5 dos and don'ts of native advertising | | Rachel Powney | | 23 October 2014, 7:01AM |  While the marketing industry struggles to precisely define native advertising, it is widely accepted that this format presents an exciting opportunity for brands. Native advertising currently accounts for over 20% of digital display ads in the UK with spend reaching £216 million, while global native advertising spend on social media alone is expected to reach $5 billion by 2017.
| | | | We need new news | | Grace Regan | | 22 October 2014, 7:45AM |  I'm going to start with a confession.
Until just over a year ago, I wasn't interested in 'the news'. I may now be the co-founder and editor-in-chief of a news company, but I'm pretty new to the news thing.
| | | | 5 tips for a cross-device Christmas | | Nimeshh Patel | | 22 October 2014, 7:34AM |  This year, technology and communications devices are undoubtedly due to top Christmas wish-lists in the developed world. With the September launch of the iPhone 6 and 6 Plus and October launch of new iPads, Apple is hoping that larger screens, faster internet connectivity and greater product variety will see the US company dominating the Christmas market.
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