Campaign Daily Fix - Danone, Red Bull, ITV, Subway, Boots, AOP, PPA Advertising Awards

 

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Danone appoints Possible to global Activia account by Kate Magee, 09 October 2014, 02:31PM Danone has appointed Possible UK to be its global digital agency for its Activia yogurt brand. Red Bull ordered to pay £13m after failing to give people wings by Sara Kimberley, 10 October 2014, 10:01AM Red Bull has been ordered to change its iconic "Red Bull gives you wings" strapline, after a US court ruled it was 'misleading advertising'. ITV Player revamps for mobile users by Arif Durrani, 10 October 2014, 10:30AM ITV has redesigned its online ITV Player app for mobile users in response to rising demand from viewers on tablets and smartphones. How to balance 'dead-eyed box tickers' with great clients by Kevin Chesters, 10 October 2014, 10:25AM Kevin Chesters, the executive planning director at Mcgarrybowen, explains the fine balance between clients who pay the bills and those that allow agencies to do creatively interesting work. Subway gets Spanish fever in latest spot by Maisie McCabe, 10 October 2014, 10:10AM Subway has launched the latest spot in its ongoing "my sub, my way" campaign, featuring the flamenco dancer Gareth Twinkleman. Boots replaces stores with giant luxury products in 'order and collect' ad by Gurjit Degun, 10 October 2014, 09:34AM Boots UK, the health and beauty retailer, has replaced stores in rural towns and villages with giant luxury products in its latest TV ad. Top 5 key findings from the AOP Autumn Conference by Grant Allaway, 10 October 2014, 09:10AM The AOP Autumn Conference took place yesterday, where the great and the good of the online publishing industry gathered, Grant Allaway, group managing director at Ad2one, gives his five key findings from the event. On top of the world 09 October 2014, 08:00AM Robert Senior offers a few hints to John Tylee about the future philosophy of SSF Group as he prepares to take the hot seat at the global network. Double win for MediaCom at the PPA Advertising Awards by Staff, 09 October 2014, 11:00AM MediaCom won Best Innovation and Best Use of Print at last night's PPA Advertising Awards, held at Paramount. 2014 IPA Effectiveness Awards shortlist spotlight: Specsavers 'Using advertising to build a business over three decades' by IPA, 09 October 2014, 10:00AM Analysing 30 years of advertising, including the long-running 'should have gone to Specsavers' concept, that has delivered an ROMI of 1.29:1. Top Shop/Twitter and Women's Aid top Ocean's Art of Outdoor awards by Rachel Bull, 09 October 2014, 10:42AM Top Shop/Twitter and the charity Women's Aid were today named overall winners of Ocean's Art of Outdoor Digital Competition, which celebrates pushing the creative boundaries in digital out-of-home advertising. Peter Mead: When In Doubt Be Nice 09 October 2014, 08:00AM In extracts from his new book, the Abbott Mead Vickers BBDO founder Peter Mead reveals the valuable lessons he has learned over six decades in the ad business and the secrets of his agency's lasting success, sharing some colourful anecdotes along the... Promoted 2014 IPA Effectiveness Awards shortlist spotlight: easyJet 'Generation easyJet' by IPA, 25 September 2014, 09:00AM easyJet shifted perceptions across Europe with its first aspirational branding campaign, 'generation easyJet'. ________ Also in the news Have your say: from Coke vs Pepsi to humans vs computers, get involved in the debate by Alex Player, 10 October 2014, 12:04PM Wearable drones and cheap bionic hands make Intel's tech finals by Shona Ghosh, 10 October 2014, 12:00PM Land Rover goes 'above and beyond' in biggest ever global marketing campaign by Sara Spary, 10 October 2014, 10:08AM Global 'Makes Some Noise' charity raises £1m by Arif Durrani, 10 October 2014, 10:18AM Latest Jobs European Marketing Communications & PR Manager £50000 per annum, Benefits: bonus, healthcare, pension, car, Banbury Digital Account Manager - FMCG £30000.00 - £35000.00 per annum, London Head of Data Planning £60,000, London (Greater) New Business Executive £15000.00 - £25000.00 per annum, London Account Manager - Advertising £28k - £35k, London (Central), London (Greater) More Jobs Latest Work Sky+ "reminders" by Brothers and Sisters 10 October 2014, 07:58AM Sky+ has launched a fourth ad campaign featuring actor Idris Elba, created by Brothers and Sisters. Elba is surrounded by a giant alarm clock, calendars and post-it notes reminding him about his favourite TV programmes. He then explains about Sky + s... World's Talking About...Enhance your lighting 09 October 2014, 08:00AM Jeff Goldblum fans among many others are in their element this week as the Hollywood actor stars in a new spot for the light bulb maker GE. The spot sees Goldblum, accompanied by two beautiful ladies, semi-dressed as a cheesy 80s porn king who at... Private View: Al MacCuish and Adam Kean 09 October 2014, 08:00AM Creative Al MacCuish Chief creative officer, Sunshine Confession: we watch Downton Abbey in our house. We re not quite at the point of dressing up in period costume, but I have a feeling that it s only a matter of time. It s not unknown ... Manage my bulletins Unsubscribe from bulletin © Haymarket Media Group Ltd.