Digital AM - LMFM, Heineken, M.A.C, plus The Wall > More lessons in social media

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Lean Mean Fighting Machine could lose Coke after Dr Pepper Facebook fiasco by Joe Thomas 20 July 2010, 09:21AM Lean Mean Fighting Machine is in danger of losing the digital advertising accounts for Dr Pepper and Coke Zero after a Facebook status hi-jack promotion went wrong. Heineken in Champions League web push by Andrew McCormick 20 July 2010, 09:16AM Heineken is preparing its biggest online push to date to promote its sponsorship of the UEFA Champions League. Mac to rebrand controversial line following net revolt by Nicola Clark 20 July 2010, 10:20AM Cosmetics brand Mac is to rebrand a controversial collection of cosmetics, created in partnership with Rodarte and inspired by the Mexican town of Ciudad Juárez. Intelligence Agency and brand leagues, pitch activity, company results, market forecast and more Visit intelligence   From The Wall Amazon review libel case: more lessons in social media Jennifer Whitehead Tue, 20 Jul 2010 10:04:00 +0000 Video, the ultimate conversation starter. Chris Gorell Barnes Mon, 19 Jul 2010 15:41:14 +0000 Foursquare Eyes Search Engine Partnerships Will Francis Mon, 19 Jul 2010 13:19:03 +0000 People ARE subscribing to Times Online Ben Bold Mon, 19 Jul 2010 11:52:50 +0000 Old Spice: A Lot of Buzz, But Will It Pay Off? Robert Weatherhead Mon, 19 Jul 2010 10:32:55 +0000 Hindering the potential of social media Felix Wetzel Mon, 19 Jul 2010 10:14:58 +0000 Will rumoured new Facebook project recapture sense of wonder? Jennifer Whitehead Mon, 19 Jul 2010 09:45:03 +0000 Is your business still hung-up on Social Media ROI? Callum Saunders Mon, 19 Jul 2010 09:41:57 +0000 New Figures Suggest iPad Is Killing Netbook Will Francis Fri, 16 Jul 2010 20:00:42 +0000 Bringing email into the social media age Hayden Saunders Fri, 16 Jul 2010 15:00:53 +0000 Latest jobs Integrated/Digital and Brand Planner, Dynamic New Alliances Recruiter Dynamic New Alliances Salary £60K Location West London e-commerce manager, Ad Lib Recruiter Ad Lib Salary £40k - £45k Location South West England Mid-Weight Designer, ECOM Recruitment Recruiter ECOM Recruitment Location Central London Senior Project Manager, The Blueprint Recruiter The Blueprint Salary £50000-£55000 Location Central London Middleweight planner, Purple Consultancy Recruiter Purple Consultancy Salary £30000-£50000 Location Central London Group Account Director, Dynamic New Alliances Recruiter Dynamic New Alliances Salary Up to £60K Location Central London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders