Friday 23 July 2010

Campaign Daily Fix - IPA, The X Factor, Project Canvas, Maxus, JC Decaux

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Campaign Daily Fix
 
23 July 2010  
Latest News
IPA to champion advertising through membership of CBI
IPA to champion advertising through membership of CBI
Mark Banham, 22 July 2010

The Institute of Practitioners in Advertising (IPA) has joined the Confederation of British Industries (CBI), the lobbying organisation for UK business on national and international issues.

 
Cheryl Cole: X Factor judge
X Factor to launch official magazine
Mark Banham, 22 July 2010

Haymarket Network has won the rights to publish the first official 'X Factor' magazine.

 
Project Canvas: Kip Meek appointed chairman
Project Canvas appoints Kip Meek as chairman
Sara Kimberley, 23 July 2010

Project Canvas, the internet-connected digital television consortium formed by the BBC, ITV, BT, Channel 4, Talk Talk and Arqiva, has appointed Kip Meek as its chairman.

 
Adrian Carpenter: recently appointed UK investment director at Maxus
Maxus appointed to financial services media brief
Mark Banham, 23 July 2010

WPP agency Maxus has been awarded the media planning and buying brief for financial trading firm ODL Markets.

 
Luton Airport: renews JCDecaux contract
JCDecaux retains London Luton
Maisie McCabe, 22 July 2010

Outdoor media owner JCDecaux Airport has retained the multimillion pound five-year ad contract for London Luton Airport after a competitive pitch process.

 
 
Also in the News
Peter Mandelson on 'that ad'
Campaign staff, 22 July 2010
Initiative and Essence scoop Ancestry media brief
Mark Banham, 22 July 2010
The Brooklyn Brothers nets Experian brief
Sara Kimberley, 22 July 2010
 
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Latest Work
More Th>n 'Wedding vows' by Stephens Francis Whitson
More Th>n 'Wedding vows' by Stephens Francis Whitson
22 July 2010

More Th>n is launching a press advertising campaign to promote its life insurance products to consumers who are at various stages in their lives.

 
Keep Britain Tidy 'Bend Over' by Inferno
Keep Britain Tidy 'Bend Over' by Inferno
22 July 2010

Keep Britain Tidy has joined forces with local authorities to launch a nationwide litter offensive campaign.

 
PPepsi 'Diner 2pointZero' by TBWA\Chiat\Day\LA
Pepsi 'Diner 2pointZero' by TBWA\Chiat\Day\LA
22 July 2010

Pepsi is relighting a cola war between itself and Coca Cola with the launch of its latest international TV campaign.

 
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