Digital AM - Social Spice, IAB, Fifa, Google/LVMH, plus The Wall > BBC News gets social

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Latest news Old Spice targets Twitter generation by Daniel Farey-Jones 14 July 2010, 09:10AM The Cannes Film Grand Prix-winning Old Spice campaign has evolved into targeting Twitter users, including Starbucks and GQ, with 117 publicly available video messages. IAB launches social media framework by Joe Thomas 14 July 2010, 09:45AM The Internet Advertising Bureau's Social Media Council (IAB SMC) has launched a framework, as it looks to bring greater clarity and consistency to social media measurement in the UK. Brazil and UK drive demand for Fifa website by Jacob Mathias 14 July 2010, 09:01AM Brazil and the UK are the top ranked Fifa website users according to results tabulated by Nielsen. Google AdWords can be held liable for sale of trademarks by Jacob Mathias 14 July 2010, 09:41AM The French Supreme Court considers that Google can be held liable for sale of trademarks as AdWords on the grounds of civil liability, and has referred its case with Louis Vuitton to the Paris Court of Appeals. Intelligence Agency and brand leagues, pitch activity, company results, market forecast and more Visit intelligence   Think BR The latest comment from our columnists and leading industry figures Visit Think BR From The Wall BBC News Gets More Social Mel Carson Wed, 14 Jul 2010 09:56:39 +0000 Old Spice and Twitter: getting social media right Jennifer Whitehead Wed, 14 Jul 2010 09:34:30 +0000 Newspaper to charge people to leave comments Jennifer Whitehead Tue, 13 Jul 2010 15:54:46 +0000 Microsoft announces tablet launch and world yawns Ben Bold Tue, 13 Jul 2010 14:40:39 +0000 Facebook fighting lawsuit over ownership Jennifer Whitehead Tue, 13 Jul 2010 09:58:25 +0000 Do you like to check-in? Seventeen people check-in every second on FourSquare Emily Wilkinson Tue, 13 Jul 2010 09:22:53 +0000 Paul the Octopus proves to be social media World Cup success Rachel Clark Tue, 13 Jul 2010 09:01:36 +0000 Google presses ahead with social networking plans @gordonmacmillan Tue, 13 Jul 2010 08:56:55 +0000 2010, Year of Mobile in the UK? Not So Fast Lulu Phongmany Tue, 13 Jul 2010 08:49:02 +0000 Twitter working to deliver real-time analytics Jennifer Whitehead Mon, 12 Jul 2010 09:04:55 +0000 Latest jobs Senior Account Manager - Digital, Ad Lib Recruiter Ad Lib Salary £35K - £40K Location West Midlands Digital Designer, Future Publishing Recruiter Future Publishing Salary £Competitive + Exc.benefits Location Central London Senior Web Analyst, ECOM Recruitment Recruiter ECOM Recruitment Salary £45k Location Central London Business Development Manager / Account Manager, Retriever New Business Ltd Recruiter Retriever New Business Ltd Salary 20-25k + bens Location South West England Digital Account Manager, Purple Consultancy Recruiter Purple Consultancy Salary £25000-£35000 Location Central London Senior Planner, Daniel Marks London Recruiter Daniel Marks London Salary £70K-75K + Excellent Benefits Location Central London Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2010 All rights reserved News Jobs Blogs & Forums Tenders