The Wall > Five ways Wimbledon is getting social

View in web browser View text-only version Blackberry version Mobile version Add to safe senders list Five ways Wimbledon is getting social Peter Veash 25 June 2014, 9:31AM This year is set to be Wimbledon's most social yet. It has a digital audience of 20 million, but only 500,000 people will actually get to go to the championship. The tournament has invested a huge amount in bringing its digital strategy up to date to better connect with fans and bring them closer to the action. How annotations are changing the way we interact with content Jordan Kretchmer 25 June 2014, 9:15AM For as long as written word has existed, people have been annotating it. It's how we instinctively collaborate with each other, share our thoughts and add meaning to existing content on a page. When will music brands like Linkin Park control both their content and their marketing? Chris J Reed 25 June 2014, 12:06AM With the launch of the new Linkin Park album "The Hunting Party" and after watching the amazing 30 Seconds to Mars documentary "Artefact" I am left wondering why do any music artists work with record companies and why they don’t just market their own content in this digital world? World Cup: Messi vs Ronaldo on social Chris Nee 24 June 2014, 11:19AM The star power of Lionel Messi and Cristiano Ronaldo is undeniable. They’re global brands and their personal duel has hit the headlines on a number of occasions. So, with each making a mark on the World Cup this weekend, how did they impact social media conversation? They had comparable experiences in their most recent games. Both carry the weight of a nation’s expectation on their shoulders and both flattered to deceive before dragging their respective teams to positive results late on, making something happen when their teams needed it most. Latest jobs Client Services Executive Recruiter Ascent Solutions Salary £25,000 + Benefits Location London (Greater) / London (Central), London (Greater) / London (East), London (Greater) Digital Sales Manager - Audience Technology Recruiter Silverdrum Salary up to £60,000 + bonus (50%) Location London (Central), London (Greater) / London (North), London (Greater) / London (West), London (Gr... Marketing Executive Recruiter Stopgap Salary £22000 - £25000 per annum Location London (Central), London (Greater) Sales & Account Management for Market Research - NO cold-calling! City, Central London Recruiter Parham Consulting Ltd Salary Maximum £30,000 Basic, £45,000 OTE plus bonus & full benefits package Location London (Central), London (Greater) / London (City of), London (Greater) Marketing Executive Recruiter Brand Recruitment Salary £24000 per annum Location Norfolk Senior Brand and Communications Manager Recruiter Barclay Meade Salary £55000 per annum Location London (Central), London (Greater) Social news from Brand Republic Is the launch hype of Google Glass enough to drop the 'glasshole' stigma? by Ian Brennan, 25 June 2014, 11:30AM Snickers tells Suarez it's 'more satisfying than Italian' by Loulla-Mae Eleftheriou-Smith, 25 June 2014, 10:55AM Facebook's Oculus seeks partners to emulate Android model in drive for 1bn users by Matthew Chapman, 25 June 2014, 08:25AM Weve serves opt-out AdChoices icon against all mobile display ads to reassure users by Matthew Chapman, 24 June 2014, 11:46AM PROMOTION 5 Key Strategies for Successful Mobile Engagement 91% of consumers keep their device within arm’s reach 100% of the time. Discover how to capitalise on this opportunity. Download your free expert report Manage my bulletins Unsubscribe from bulletin © Haymarket 1957 - 2014 All rights reserved Haymarket Business Information, Teddington Studios, Broom Road, Teddington TW11 9BE, UK News Jobs Blogs & Forums Tenders