Monday, 30 June 2014

Campaign Daily Fix - Gareth Bale, Top 10 tennis ads, Bulmers, Halfords, Campaign Viral Chart, Disney, Sir John Hegarty, IPA

 

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Latest news
Gareth Bale signs for BT
by Maisie McCabe,
30 June 2014, 07:56AM
Gareth Bale signs for BT
Gareth Bale, the Real Madrid footballer, stars in the latest campaign from BT Sport to promote its European football.
The top 10 most-shared tennis ads of all time
by Kate Magee,
30 June 2014, 11:35AM
The top 10 most-shared tennis ads of all time
As the action on the courts at the All England Lawn Tennis Club hots up, we take a look at the top ten most-shared tennis ads of all time.
Bulmers launches cross-screen campaign using new Microsoft tech
by Louise Ridley,
30 June 2014, 12:41PM
Bulmers launches cross-screen campaign using new Microsoft tech
Bulmers, the Heineken-owned cider brand, has released the first UK campaign using Microsoft's latest technology, which ensures that people never see the same ad twice across different devices.
Halfords introduces 'the bike whisperer' online campaign
by James Swift,
30 June 2014, 09:03AM
Halfords introduces 'the bike whisperer' online campaign
Halfords has released an online campaign staring the Canadian comedian Tony Law as "the bike whisperer".
Campaign Viral Chart: World Cup dominates the top 10
by Sara Kimberley,
27 June 2014, 03:51PM
Campaign Viral Chart: World Cup dominates the top 10
The World Cup might be over for England, but football ads are keeping the dream alive for some in this week's Campaign's Viral Chart.
Disney characters used in shocking anti-incest campaign
by Louise Ridley,
27 June 2014, 03:11PM
Disney characters used in shocking anti-incest campaign
Disney film characters Sleeping Beauty, Ariel, and Princess Jasmine, are being used in a shocking poster campaign to raise awareness about incest.
Why Sir John Hegarty is right about the 'digital Taliban'
by Derek Hill,
27 June 2014, 12:14PM
Why Sir John Hegarty is right about the 'digital Taliban'
Derek Hill, founder and designer at digital analytics company eBench, explains why he agrees with Sir John Hegarty's comment about the aggressive "digital messiahs".
The Red Brick Road appoints head of digital
by Kate Magee,
27 June 2014, 10:54AM
The Red Brick Road appoints head of digital
The Red Brick Road has appointed Stephen Armstrong to oversee its digital and social media work.
IPA elects six more agencies to its membership
by Ian Griggs,
27 June 2014, 02:11PM
IPA elects six more agencies to its membership
Creature of London and Saatchi & Saatchi Health are just two of six agencies that have been elected to the IPA membership.
IPC proves commitment to content by becoming first to wholly join CMA
by Ian Griggs,
27 June 2014, 02:36PM
IPC proves commitment to content by becoming first to wholly join CMA
IPC Media has become the first media company to wholly join the Content Marketing Association as a member.
The Art of Outdoor digital competition 2014 opens for entries
by Staff,
30 June 2014, 09:54AM
The Art of Outdoor digital competition 2014 opens for entries
Ocean Outdoor, the premium digital out of home media owner, and Brand Republic have launched their annual competition to discover the best creative work in DOOH advertising.
Fetch hires first creative director
by Arif Durrani,
30 June 2014, 11:58AM
Fetch hires first creative director
Fetch, the mobile agency, has hired Paul-Eric Lefebvre as its first creative director for its London office.

Latest Work

Always "#LikeAGirl" by Leo Burnett
30 June 2014, 09:57AM
Always
The feminine-hygiene brand Always has released a campaign about the negative connotations of saying someone does something "like a girl". Leo Burnett s Chicago, London and Toronto offices, as well as Holler, collaborated on the campaign, which is rem...
Dior Couture "secret garden III" by Christian Dior
30 June 2014, 07:42AM
Dior Couture
The fashion house Christian Dior has released a new brand film. It shows three models running through the Palais de Versailles gardens as Depeche Mode s Strange Love plays in the background. Inez Vinoodh directed the spot through The Collective S...
Virgin Mobile USA "catsies" by Mother New York
27 June 2014, 03:50PM
Virgin Mobile USA
Bringing together the two most popular things on the internet cats and selfies is a no-brainer, according to Virgin Mobile USA s new campaign promoting its Samsung Galaxy S5 deals. Mother created the humorous spot, which follows a group of people...

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