Thursday, 5 June 2014

The Wall > 10 ways digital is revolutionising the classroom

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10 ways digital is revolutionising the classroom
Jon Davie
05 June 2014, 2:20PM

TescoTesco has teamed up with Google+ to bring online field trips into UK primary schools for the first time today. Pupils will learn about food production from the banana plantations of Costa Rica to the creameries of North Yorkshire during real time, interactive 'visits'.

Future stars: Stashmatrics founder Sam Oakley on connected homes and the rule of three
Rachel Bull
05 June 2014, 12:19PM

StashmetricsEvery week, The Wall is profiling a different tech start-up as part of our Future Stars series. The companies are all part of Collider - the organisation that puts tech start-ups in contact with big brands and investors to help them get business advice and funding for their new ventures. Today we meet Sam Oakley, managing director of Stashmetrics, who is on a mission to delve deep into what audiences really care about.

It's not too late for marketers to join the World Cup
Cameron Hulett
05 June 2014, 10:05AM

World Cup Brazil by Diego Lourenco Gurgel/FlickrThe Brazil 2014 World Cup is going to set the digital media world on fire as consumers take to their devices to follow the event, presenting a huge digital audience for brands to tap into.

Singapore's Sentosa Island: State of Fun v's Family State
Chris J Reed
05 June 2014, 3:28AM

10363615_658838807497778_3980356472356765001_n-500x184Whoever designed the new Singapore island Sentosa marketing campaign "The State of Fun" certainly has an ironic sense of humour and clearly never been to Singapore. Just read the copy and you'll see what I mean.

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