Popchips picks 18 Feet & Rising to launch brand's debut global campaign | Uber board to vote on stock sale and cutting Kalanick's power | and more...

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Campaign 18:05 October 02, 2017

The five things you need to know today Most read Popchips picks 18 Feet & Rising to launch brand's debut global campaign Omar Oakes Popchips, the Californian snack brand, is poised to launch its first global ad campaign after appointing 18 Feet & Rising as its lead creative agency. Tech Uber board to vote on stock sale and cutting Kalanick's power Emily Tan Uber's board of directors are planning to vote tomorrow on board reforms that would strip its founder and ex-chief executive Travis Kalanick of much of his power. Advertising 101's Hutchinson moves to Havas London Gurjit Degun Clare Hutchinson, head of strategy at 101, is joining Havas London as executive strategy director. Marketing L'Oréal signs on to advertise at new Piccadilly Lights Omar Oakes L'Oréal will be the fourth advertiser to take up residence at the new Piccadilly Lights advertising site, which is due to be relaunched later this month. Media Ocado picks OMD UK for media as brand eyes first TV ads Gideon Spanier Ocado is to appoint OMD UK as its first media agency for its estimated £10m account following a competitive pitch. Also in the news Monarch Airlines goes into administration Monarch Airlines has ceased trading, leaving 110,000 passengers stranded overseas. Google appeases publishers by ending 'first click free' and helping to sell subscriptions Google is pushing out measures that will help publishers sell more digital subscriptions and is also ending its controversial "first click free" policy. Move over data, people are the real deal Recent research by the Account Planning Group has shown that as the industry gets increasingly dominated by data and technology, empathy - its core strength - is being forgotten, say Abbott Mead Vickers BBDO's Craig Mawdsley and J Walter Thompson's Shekhar Deshpande. Promoted Navigating influence in a post-truth world Words by Jim Selman, managing director, Allison+Partners Honesty. Forget it being the best policy, it's the only policy for creating compelling and credible content anywhere fake news flourishes Promoted The Thinkboxes shortlist Thinkbox These shortlisted ads, voted on by the Thinkbox Academy in September, sees some stand out creative from BT Sport, McCain, Nike, Kwiff and Volkswagen. Who will the Academy vote for? Watch them all right here... Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Operations Director £50-65K Direct Recruitment, London (Central), London (Greater) Client Services Director Up to £90k DOE plus benefits (6 month contract - potentially longer/perm) air recruitment, London (Central), London (Greater) Senior Innovation Consultant Up to £85k DOE plus benefits air recruitment, London (Central), London (Greater) Client Services Director / Operations Director – Integrated Brand Communications £55k-£60K Royds Raphael, London (Central), London (Greater) Talent Manager Competitive Studio 71, London Account Manager/Director - Creating objects to solve problems for brands £32-50k pa, dependant on experience, plus performance bonus of up to 30% Studio Make Believe, Hayes, London (Greater) Commercial Director Competitive £ dependent on experience PinkNews Media Group, London Senior Sales Manager Competitive Studio 71, London Culture & Trends Director Up to £45,000 Join the Dots, Central Manchester Senior Culture & Trends Consultant Up to £32,000 Join the Dots, Central Manchester

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