Tuesday, 3 October 2017

The consultants cometh: what it means for agencies | Innovation in agencies is coming like a ghost town | and more...

 

Campaign: Agencies

Campaign: Agencies
October 03, 2017
The consultants cometh: what it means for agencies
The consultants cometh: what it means for agencies

Roger Parry

The chairman of MSQ Partners and ex-McKinsey consultant explains why the consultancy phenomenon is a huge opportunity.

Innovation in agencies is coming like a ghost town
Innovation in agencies is coming like a ghost town

Nadya Powell

If agencies wish to remain a valued partner to business, as opposed to simply a supplier of communications, they must help business innovate or die.

Why WPP may fight Bain's bid for ADK
Why WPP may fight Bain's bid for ADK

David Blecken

ADK seeks freedom from an unproductive partnership, but WPP sees Bain's offer as too low, sources have indicated.

A Lilongwe from home: five lessons for planners from a Malawian ad agency
A Lilongwe from home: five lessons for planners from a Malawian ad agency

Chris Toumazis

What I learnt from working as the only planner in one of the poorest countries in the world

Dentsu Aegis Network prospers in AB InBev media review
Dentsu Aegis Network prospers in AB InBev media review

Omar Oakes

AB InBev has reappointed Dentsu Aegis Network to handle its media business in Europe after concluding a global review.

New business lessons from maternity leave
New business lessons from maternity leave

Jemima Monies

Buying all the products, kitting out the room, staying up all night... you might say working in new business is good practice for life with a newborn.

The Thinkboxes shortlist
Promoted
The Thinkboxes shortlist

Thinkbox

These shortlisted ads, voted on by the Thinkbox Academy in September, sees some stand out creative from BT Sport, McCain, Nike, Kwiff and Volkswagen. Who will the Academy vote for? Watch them all right here...

The Work

EA Sports Fifa 18
EA Sports Fifa 18 "More than a game" by Adam & Eve/DDB

EA Sports and Adam & Eve/DDB created a new skill move in Fifa 18 for a campaign launching the game.

More

TRENDING

Audi sends in the clowns for big-budget tech campaign
Audi sends in the clowns for big-budget tech campaign

Brittaney Kiefer

Audi has enlisted a troupe of clowns to convey a serious message about the car brand's technologies in a new multi-million pound campaign.

Publicis and WPP are takeover targets and Accenture 'looks a credible buyer', bank says
Publicis and WPP are takeover targets and Accenture 'looks a credible buyer', bank says

Gideon Spanier

Publicis Groupe and WPP are takeover targets because agency groups are under pressure and Accenture looks the most credible buyer, according to a leading French bank.

Freelance Survey: Have your say and win £150 Amazon voucher
Promoted
Freelance Survey: Have your say and win £150 Amazon voucher

Jennifer Jackson

Complete the 2017 Major Players Freelance Survey to receive a free copy of the Freelance Market Report and a chance to win £150 Amazon voucher


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