Twitter to launch in-stream video ads | Tesco defends farm brands | NHS seeks agency

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Campaign Breakfast Briefing October 04, 2017

Twitter to launch in-stream video ads in the UK Emily Tan Twitter plans to announce the launch of in-stream video ads in the UK at its session tomorrow for IAB Digital Upfronts. Tesco boss Dave Lewis defends integrity of farm brands after 2 Sisters chicken plant is closed Simon Gwynn Tesco's chief executive Dave Lewis has insisted that the fallout of The Guardian and ITV investigation into chicken producer 2 Sisters will not affect Willow Farms, the value own-label chicken brand introduced by the retailer last year. NHS Blood and Transplant reveals blood and organ donation brief Gurjit Degun NHS Blood and Transplant has issued a brief for creative, media and PR for its blood and organ donation activity. Ikea celebrates 30 years with week-long house party Gurjit Degun Ikea, the Swedish home retailer, is celebrating 30 years in the UK with a series of house parties. Unruly seeks new CEO as founders Wood, Button and Cooke take a back seat Simon Gwynn Unruly is looking for a "programmatic superstar" to succeed Sarah Wood as chief executive next spring when she becomes an advisory board member at the ad tech company. Schweppes harks back to 18th century origins in £6.6m fightback against Fever-Tree Simon Gwynn Coca-Cola is revamping its Schweppes brand with a historically inspired new bottle design, premium range of mixers and a major ad campaign. Oxford Street teams up again with NSPCC for Christmas lights Emily Tan Children's charity NSPCC is partnering with Oxford Street for the second year running for the 58th annual Oxford Street Christmas Lights Switch On. Provision Events and CSM Live form co-operation Gurjit Degun Provision Events, the experience agency, and CSM Live, the Chime Group-owned live events company, have formed a co-operation to work together on branded sports events. Promoted Navigating influence in a post-truth world Words by Jim Selman, managing director, Allison+Partners Honesty. Forget it being the best policy, it's the only policy for creating compelling and credible content anywhere fake news flourishes Promoted Think you can design Campaign's cover? Prove it. Competition time. Georganna Simpson Campaign, in partnership with Ai Media Group, is calling for creatives from brands and agencies to compete to take over our first cover of 2018. Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Planning Director - diverse B2B integrated comms agency £70-90k plus benefits The Jefferson Group, Central London Operations Director £50-65K Direct Recruitment, London (Central), London (Greater) Client Services Director Up to £90k DOE plus benefits (6 month contract - potentially longer/perm) air recruitment, London (Central), London (Greater) Client Services Director / Operations Director – Integrated Brand Communications £55k-£60K Royds Raphael, London (Central), London (Greater) Talent Manager Competitive Studio 71, London Account Manager/Director - Creating objects to solve problems for brands £32-50k pa, dependant on experience, plus performance bonus of up to 30% Studio Make Believe, Hayes, London (Greater) Commercial Director Competitive £ dependent on experience PinkNews Media Group, London Senior Sales Manager Competitive Studio 71, London Culture & Trends Director Up to £45,000 Join the Dots, Central Manchester Senior Culture & Trends Consultant Up to £32,000 Join the Dots, Central Manchester

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