Top 5 stories from today you need to know

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Campaign 18:05 October 06, 2017

The five things you need to know today Most read Glucklich steps down as Starcom UK CEO Gideon Spanier Pippa Glucklich is to step down as UK chief executive of Starcom after five years at the agency. Tech Most Brits think AI should be regulated by the 'Blade Runner rule' Emily Tan As Blade Runner 2049 hits cinemas, a survey has found that 85% of Brits believe that AI in marketing should be governed by a key principle from the movie franchise. Advertising The new focus for M&A - it's the culture, stupid Jonathan Trimble and Katie Hill In a world where all businesses are searching for growth, start-ups with values at their heart are increasingly covetable, says 18 Feet & Rising's Jonathan Trimble and Katie Hill of B Lab UK. Marketing Benefit creates 70s disco with makeovers Gurjit Degun Benefit, the cosmetics company, is taking people back in time with a 70s-themed disco. Media Glamour print magazine cut to twice a year Omar Oakes Glamour is dramatically scaling back its UK print operation and will publish just two issues a year, resulting in job losses as the editorial team is integrated with the commercial department. Also in the news The making of an ad: Behind Moneysupermarket.com's '80s infused film Watch Moneysupermarket.com and Mother London discuss their latest ad blending '80s characters He-Man and Skeletor with the iconic track from Dirty Dancing. Sally Hansen picks Chelsea Ladies footballer Aluko as global brand ambassador Chelsea Ladies FC striker and England centurion Eniola Aluko has become a global ambassador for beauty brand Sally Hansen. The ASA's worst offenders: disgraceful or great advertising? 'Offensive' ads, such as Moneysupermarket.com's, demonstrate that being memorable can trump positive emotions, says Neuro-Insight's CEO Promoted Elvis, emotion and earwigs - seven things we learned at Campaign Underground 2 Georganna Simpson All were present (in some form) at Campaign Underground's The Economics of Emotion event where the HERDmeister Mark Earls led 250 people dancing to Viva Las Vegas, delegates tried dead-insect snacks and top speakers from John Lewis, The AA, The Empathy Business and VICE explored the value of mood-based ads... Promoted How to answer the interview question: "What's your biggest weakness?" Jennifer Jackson Farhan Raja, founder of Job Interviewology, offers his interview advice for marketing, advertising and creative professionals Join Campaign today If you are enjoying this bulletin, become a member now and get even more of the very latest news and insight from Campaign with unrestricted access to campaignlive.co.uk plus get exclusive discounts to Campaign events and a host of other membership benefits Join us now Campaign Jobs Planning Director - diverse B2B integrated comms agency £70-90k plus benefits The Jefferson Group, Central London Operations Director £50-65K Direct Recruitment, London (Central), London (Greater) Client Services Director Up to £90k DOE plus benefits (6 month contract - potentially longer/perm) air recruitment, London (Central), London (Greater) Client Services Director / Operations Director – Integrated Brand Communications £55k-£60K Royds Raphael, London (Central), London (Greater) Talent Manager Competitive Studio 71, London Account Manager/Director - Creating objects to solve problems for brands £32-50k pa, dependant on experience, plus performance bonus of up to 30% Studio Make Believe, Hayes, London (Greater) Commercial Director Competitive £ dependent on experience PinkNews Media Group, London Senior Sales Manager Competitive Studio 71, London Director of Talent Management Competitive Studio 71, London Culture & Trends Director Up to £45,000 Join the Dots, Central Manchester

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