Wednesday 12 May 2010

Marketing Daily - BA, Nectar, Eurostar, Coca-Cola, Talk Talk

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Breaking news from Marketing
 
Breaking news from Marketing May 2010
 
Latest News
 
Rivals target strike-threatened BA in new ad campaigns
Alex Brownsell,
12 May 2010
 

LONDON - Rival airlines have launched ad campaigns attacking British Airways (BA),...

bmi ad: attacking BA over strikes
 
 
Nectar appoints James Frost as marketing director
Joe Thomas,
12 May 2010
 

LONDON - Nectar has appointed James Frost as marketing director, replacing John...

Nectar: marketing led by Sheekey since 2006
 
 
Eurostar signs up to London 2012 Olympics
Joe Thomas,
12 May 2010
 

LONDON - Eurostar has signed up as the latest sponsor of the...

Eurostar: bringing millions to London during Olympic Games
 
 
Coca-Cola GB launches drink origin online app
Joe Thomas,
12 May 2010
 

LONDON - Coca-Cola is bidding to up its environmental credentials with the...

Trce Your Coke: environmental campaign
 
 
Helen Edwards on Branding: From checkout to grave
Helen Edwards,
11 May 2010
 

LONDON - Those seeking a 19th-century precedent for Tesco's ubiquity should look...

Helen Edwards on Branding: From checkout to grave
 
 
Whatever happened to fair play?
Suzy Bashford,
12 May 2010
 

Given the recession has sparked a flurry of expensive and drawn-out agency...

Whatever happened to fair play?
 
 
Talk Talk in £20m X Factor sponsorship
Mark Banham,
12 May 2010
 

The UK's second largest broadband provider TalkTalk has renewed its sponsorship of...

X Factor's Joe McElderry: Talk Talk sponsorship
 
 
Hamilton and Button to race with diamond steering wheels
Joe Thomas,
12 May 2010
 

LONDON - Lewis Hamilton and Jenson Button will this weekend race at...

Vodafone McLaren Mercedes: Steinmetz diamonds 'add bling'
 
 
 
Also in the News
 
Reinventing marketing: Behavioural economics will shake marketing to the core
Alan Mitchell,
12 May 2010
 
M&S launches on mobile web
Joe Thomas,
12 May 2010
 
Pom-Bear enlists Graeme Le Saux for football academy push
Gemma Charles,
12 May 2010
 
Brand Health Check: Bold
Alex Brownsell,
12 May 2010
 
Opinion: The Marketing Society Forum - Does the return of the Shake n' Vac campaign signal a lack of creativity?
Staff,
12 May 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
Sony Radio Awards - one vote with the right result
Jeremy Lee
 

Am not normally a follower of awards ceremonies as, like elections, the result is not necessarily accurate. However was delighted...

 
 
Rising to the challenge of change
Alan Mitchell
 

  Here’s the argument so far: the underlying vectors of incremental economic opportunity in marketing are changing.     ...

 
 
Founders share 90% of Grand Union sale proceeds
BOB WILLOTT
 

The founders of digital marketing agency Grand Union Communications will share 90% of the sale proceeds from selling out to...

 
 
 
 
 
 
Whitepapers
 
 
 
 
Jobs of the Week
Business Director, Dynamic New Alliances
£75K - £90K + bonus + benefits, Central London
Product Manager (for brands such as Tefal, Krups, Moulinex, Rowenta & All-Clad), Groupe SEB UK Ltd
Competitive salary, South East England
Marketing Manager (for brands such as Tefal, Krups, Moulinex, Rowenta & All-Clad), Groupe SEB UK Ltd
Competitive salary, South East England
Business Development Manager, Major Players
£35000-£45000, Central London
International Digital Marketing Executiv, Major Players
£20000-£25000, Central London
Account Director - Media, Good Egg
£35 - 45K, Yorkshire and Humber
German Speaking Copywriter, Xchangeteam
£250-£250, Central London
Senior Account Manager, Good Egg
£28 - £35k, Yorkshire and Humber
Digital Project Manager- Expanding National Design Agency, (PTSM10793, Orchard
£30-35k, North West England
Account Director- Healthcare, (PTSM10792, Orchard
£45-60k, North West England
Search More Jobs
 
 
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