Thursday, 27 May 2010

Marketing Daily - Kraft, Asda, ITV, Bacardi, MasterCard

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Breaking news from Marketing
 
Breaking news from Marketing May 2010
 
Latest News
 
Kraft censured by the Takeover Panel
John Reynolds,
27 May 2010
 

LONDON - Kraft, the US food giant, has been criticised by the...

Cadbury: new owner Kraft wrapped over factory closure
 
 
Asda acquires Netto UK stores
Ben Bold,
27 May 2010
 

LONDON - Britain's second biggest supermarket, Asda, has agreed a £778m deal...

Netto: agreed £778m sale to Asda
 
 
Rupert Howell to leave ITV
Ian Darby,
27 May 2010
 

LONDON - Rupert Howell, the managing director of brand and commercial at...

Rupert Howell: leaving ITV
 
 
Bacardi names Silvia Lagnado as chief marketing officer
Joe Thomas,
27 May 2010
 

LONDON - Bacardi has appointed Silvia Lagnado, a former Unilever marketer, as...

Bacardi: new marketing chief
 
 
MasterCard takes priceless message to theme parks
Alex Brownsell,
27 May 2010
 

LONDON - MasterCard has signed a three-year partnership with the owner of...

MasterCard ad: partnership deal with merlin theme parks
 
 
Facebook overhauls privacy settings... again
Ben Bold,
27 May 2010
 

LONDON - Facebook founder Mark Zuckerberg has responded to the barrage of...

Mark Zuckerberg : has changed privacy settings on Facebook
 
 
Guinness launches urban regeneration CSR programme
Alex Brownsell,
27 May 2010
 

LONDON - Guinness is to launch the Bring It To Life Awards,...

Guinness: launching urban regeneration award scheme
 
 
Former eBay managing director joins Collect+
Joe Thomas,
27 May 2010
 

LONDON - Mark Lewis, the former eBay UK managing director, has joined...

Mark Lewis: move to Collect+
 
 
 
Also in the News
 
Unilever enjoys Kylie bounce
Ben Bold,
27 May 2010
 
NatWest signs up as Five cricket sponsor
Ian Darby,
27 May 2010
 
Bauer plots launch of women's weekly
John Reynolds,
27 May 2010
 
M&S tells women they have 'Great Fits'
Ben Bold,
26 May 2010
 
 
 
Blogs & Forums
 
Latest Blog Entries
 
CRM success for the future
David Pickering
 

Recent economic times have understandably had a huge impact on business investment. Not only did organisations have to cut their...

 
 
Goodbye Rupert Howell
Jeremy Lee
 

Another week, another career obituary.   Farewell then Rupert Howell, director of brand and commercial at ITV. The confirmation of...

 
 
Darts - the sport of Kings
Jeremy Lee
 

Appropriately in the same week that Phil 'The Power' Taylor became the first darts player to manage two same event...

 
 
Google Lineker?
Ben Hughes
 

Watching England flattering to deceive in their 3-1 World Cup warm-up win over Mexico on Monday night, I found...

 
 
Clients attack agency profits in ISBA report… am I missing something?
Chris Arnold
 

I make no apology for upsetting some people but a ccording to ISBA's latest annual ‘Paying For Advertising’ report, some clients...

 
 
 
 
 
 
Whitepapers
 
 
 
 
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