Campaign Daily Fix - I-level administration, Nokia, HDMG, Peugeot, News Corp

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05 May 2010

Latest News I-level placed into administration Arif Durrani and Rich Sutcliffe, 05 May 2010 LONDON - I-level, the digital media agency led by co-founder Andrew Walmsley and group chief executive Stephen Rust, has fallen into administration today.   Eccentric travellers feature in Nokia satnav ad Daniel Farey-Jones, 05 May 2010 LONDON - Wieden & Kennedy has created a global TV campaign for Nokia's Ovi Maps satellite navigation software.   HMDG dropped from This Water account ahead of biggest marketing push Joe Thomas, 05 May 2010 LONDON - This Water has dropped Hurrell Moseley Dawson & Grimmer (HMDG) ahead of its first TV ad, which is part of its biggest above-the-line campaign since its launch in...   Peugeot digital campaign asks drivers to create their own ads Alex Brownsell, 05 May 2010 LONDON - Peugeot is launching a digital campaign to promote its new sports coupé model RCZ, in which consumers must advertise themselves to the brand.   News Corp revenue reaches $8.8bn Maisie McCabe, 05 May 2010 LONDON - Ad revenues at News International, publisher of The Times and The Sun, were up 10% year on year in the three months to the end of March 2010...   Guardian loses digital leader Waldman to LoveFilm Arif Durrani, 05 May 2010 LONDON - The exodus of senior talent at Guardian Media Group continues today, with director of digital strategy, Simon Waldman, announcing he is to leave the publisher after 14 years,...   Renault suffers second ban for electric car ad John Reynolds, 05 May 2010 LONDON - Renault has suffered its second advertising ban in a month, after a viewer complained it was using French rather than UK figures to make the claim that one...     Also in the News ASA saves polar bear ad from extinction Arif Durrani, 05 May 2010 VisitBritain strives for 'emotional' connection Alex Brownsell, 05 May 2010   Sign-up for new Campaign email bulletins Sign-up for Campaign's new Daily Fix, breaking news and weekly Creative Fix email bulletins Sign-up for new Campaign email bulletins Latest Work Nokia 'SatNav' by Wieden & Kennedy London 05 May 2010 Nokia has launched a TV and press campaign to promote the launch of SatNav access on all Nokia smartphones.   McDonald's 'great tastes of America' by Leo Burnett London 04 May 2010 McDonald's has launched its 'great tastes of America' promotion for the fourth year running, supported by a TV campaign.   Ford 'more out of life' by Ogilvy Advertising 04 May 2010 Ford has launched a new campaign around its Ford S-MAX model, aiming to show how it can help make life more interesting.   More Work   Blogs Latest Blog Entries 'Man's Inhumanity to Man' on YouTube Hugh Salmon I have posted a film version of my earlier 'Man's Inhumanity to Man' blog on YouTube: http://www.youtube.com/watch?v=NAw-8ETHP1M    ... IronMan vs meme Chris Quigley Where there's a blockbuster there's an internet meme - especially when the blockbuster involves big names and a tonne of... Asking people to explain what they think is useless Sue Unerman     ( Source: www.ucl.ac.uk/news/news-articles/0805/08052704 ) Call me inerudite if you will, but until last week I had no idea... Pass the Kleenex steve henry I was glad to miss the IPA evening with David Abbott recently. Now, before that is taken the wrong way,... A good idea today is better than a great idea tomorrow Dave Trott Colin Powell was the first black Four-Star General. Four-Star is the highest rank you can achieve in the US Army.... Sneak preview of the new look Campaign Live Lolly and Nat So, Brand Republic has given Campaign Live a bit of an overhaul , and it's been a long time in... Brief Encounters of the worst kind Lolly and Nat Is this a stunt? Is Illicitencounters.com a spoof website made by a marriage guidance website or something? Or a new... Trainspotters Lolly and Nat Is it wrong that I (lol) have been secretly really excited about the grand opening of the new East London... 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