Tuesday, 25 May 2010

Media PM - Co-op pitch, Paul Hayes, ITV, IAB, News International, BBC iPlayer

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Media PM Bulletin
 
 
 
*   Latest News
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Co-op ad: Rocket retains media account
Rocket retains £60m Co-op media account
Ian Darby, 25 May 2010

LONDON - The Co-operative Group has retained Rocket as its media planning...

  
News Int's Hayes admits he wrote the business plan for paywall
'If paywall doesn't work I'm in the shit', admits News Int's commercial chief
Arif Durrani, 25 May 2010

News International's commercial leader, Paul Hayes, joked his neck could be on...

  
ITV forced to pay Nike compensation for ad blunder
ITV forced to pay for Nike's World Cup ad howler
Daniel Farey-Jones, 25 May 2010

LONDON - ITV has agreed to pay signficant compensation to Nike after...

  
Behavioural targeting: OFT wants clearer information provided
IAB backs OFT behavioural targeting review
Sara Kimberley, 25 May 2010

LONDON - The Internet Advertising Bureau has backed Office of Fair Trading's...

  
The Times: new app to be available this week
News International to launch iPad app for The Times and The Sunday Times
John Reynolds, 25 May 2010

LONDON - News International is set to become the latest publisher to...

  
BBC iPlayer: 125 million requests each month
BBC iPlayer receives 'overwhelmingly positive' response
Arif Durrani, 25 May 2010

LONDON - Two years since its launch, reaction to the BBC's on-demand...

  
*   Also in the News
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The Times and The Sunday Times unveil new-look websites
John Reynolds, 25 May 2010
Coalition government to cut adspend by £160m
Alex Brownsell, 25 May 2010
Sky Player glitch hits ads during Lost finale
Sara Kimberley, 25 May 2010
Visa plots TV series to build on Olympic tie-up
Alex Brownsell, 25 May 2010
Philips to offer €125,000 to make cities better places to live
Maisie McCabe, 25 May 2010
Unilever awarded Advertiser of the Year prize at Cannes Lions
Mark Banham, 25 May 2010
 
 
Blogs & Forums
Latest Blog Entries
World Cups Ads - Seen Any Good Ones?
Mel Carson

So the big footy tournament is on the horizon and a multitude of brands are clamoring to align their messages...

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The OFT yesterday launched a market study into outdoor advertising . It will focus on both the structure of and...

It's all in the measurement
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  The current debates about the Eurozone aren’t the only ones raging at the moment in the global...

Stressed? Learn about the Circle of Influence and Concern
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Last week in Seattle, I was walking down the corridor at work with a collegue and I asked her how she...

Now that’s what I call Outdoor
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Last year a good friend of mine who is an academic told me I needed to read a book called...

Diaspora aims to capitalise on Facebook privacy rebellion
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The approach that Facebook is taking to user privacy has prompted calls from some high profile users to leave the...

Customer service? You're having a laugh
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Let's face it, through good times and through bad, the customer is king. Or so we've always been led...

Understand Before Disagreeing
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Do I spend too much time in the US? Sometimes I think I do but it’s more when I ponder...

Sony Radio Awards - one vote with the right result
Jeremy Lee

Am not normally a follower of awards ceremonies as, like elections, the result is not necessarily accurate. However was delighted...

Publishers become animated as the iPad arrives in London
Arif Durrani

Apple’s iPad might not officially launch in the UK until 28 May, but as anyone not living under a rock...

What delivers the digital future for Outdoor?
Ivan Clark

I spent two days last week at a digital signage trade show and accompanying media conference. As is usual at...

 
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