Friday, 7 May 2010

Digital AM - I-Level, Yahoo/Google, Trading Places, plus The Wall > McDonalds Check-in, iPad kills netbook

Brand Republic Digital AM Bulletin In association with Brand Republic

NEWS

I-Level co-founder Andrew Walmsley

It's all over: I-Level slides into liquidation

By Arif Durrani, 07-May-10, 09:56

LONDON - I-Level, the independent British digital agency, is closing its doors for the final time today, after being placed into liquidation by advisory and management firm Zolfo Cooper, MediaWeek can reveal.

Yahoo: second phase of anti-Google campaign launched

Yahoo launches new ad attacking Google

By Anne Cassidy, 07-May-10, 09:56

LONDON - Yahoo has launched the second phase of its $100m relaunch campaign in US, with a new ad taking a swipe at rival Google.

Will Lewis: departing TMG

Trading Places (07 May): This week's people moves in advertising, marketing and media

By Staff, 07-May-10, 09:15

LONDON - High profile departures from the national press dominated the people news this week, including TMGs' Will Lewis (pictured), as Brand Republic rounds up the moves in advertising, digital, marketing and media.

ALSO IN THE NEWS

Engine acquires I-Level's social media unit Jam

By Matt Williams, 06-May-10, 14:00

Dating site tests geo-targeted mobile ads

By Sara Kimberley, 06-May-10, 12:00

OgilvyOne scoops integrated Bupa account

By Matt Williams, 06-May-10, 11:31

Birds Eye puts Glue in charge of digital

By Matt Williams, 06-May-10, 11:16

THE WALL BLOG

Facebook and McDonald?s to launch geolocation ?Check-Ins?

The buzz surrounding Foursquare at the moment may be muted once the big boys step into ring, as...

iPad killing netbook sales

That didn?t take long. Netbook sales have hit a wall thanks to pent-up demand and early hype for...

Clegg wins Facebook election

As UK voters head to the polls, Facebook has proven itself as an apt political barometer for the...

Community

LATEST BLOG ENTRIES

What have Peter Scott and Simon Clark got in common?

By Bob Willott / Brand Republic

While The Engine Group?s chief executive Peter Scott was hitting the headlines by acquiring the social media agency Jam from the administrators...

The lesson for challenger brands?

By Ian Moore / Brand Republic

So, another election, another failed product launch - this one played out at speed beneath the full public gaze. But is there a single marketer who...

Going LA Digital in Hollywood

By Mel Carson / Brand Republic

LA is quite bonkers. There really are no boundaries to what people wear or how loud they talk. It?s as if multiple filters have been dissolved by...

"Fact times importance equals news!" Behold David Dimbledonkey's election coverage

By Lolly And Nat / Brand Republic

Normal 0 0 1 42 245 2 1 300 11.773 0 0 0 ...

Is this the end for i-level?

By Ian Darby / Brand Republic

Yesterday's news that i-level has gone into administration was sad and slightly surprising given the rumours that it was about to clinch a deal with...

Plus ca change

By Ian Moore / Brand Republic

So - I've put £50 on the outcome; on the nose indeed. If you've read my last couple of posts (thanks) you'll know my marketer's instinct warns me...

Taking your eye off the ball?

By Ben Hughes / Brand Republic

If you?re a snooker fan you will be aware that Neil Robertson beat Graeme Dott 18-13 in the early hours of Tuesday morning, becoming the first...

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